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Search Results for : Planning

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People
June 17, 2021
Five Questions Practitioners Should Ask Before They Begin Their MMM Journey
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People
June 14, 2021
Omnicom Media Group MENA promotes Elda Choucair to CEO
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People
June 06, 2021
MEPRA Learnings: An Inclusive Approach to Excellence
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People
June 03, 2021
W Group’s Chairman and CEO Habib Wehbi: Digital OOH Is an Experience
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People
May 24, 2021
The World Of Work: Building Back Better Through Brand
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MENA Effie Works
MENA Effie Thought-Leadership Program
May 18, 2021
Learnings From Day One of the MENA Effie Thought-Leadership Program
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MENA Effie Works
MENA Effie Thought-Leadership Program
May 09, 2021
J3's Ruqayiah Al Usman: "In a Time of Crisis, There's Usually a Lot More to Be Gained Than Lost"
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MENA Effie Works
MENA Effie Thought-Leadership Program
May 02, 2021
OMD's Alejandro Fischer: "Now Is Not the Time to Blend In"
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People
April 26, 2021
Understanding The Growing Phenomenon Of NFT's
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MENA Effie Works
MENA Effie Thought-Leadership Program
April 15, 2021
The New Era of Contemporary Commerce
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People
April 04, 2021
Data Goals for 2021? Take 2020’s Lessons Forward
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People
April 01, 2021
Meet the Game-Changers of 2021
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People
March 29, 2021
A New Path for Brands
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People
March 28, 2021
The Year PR Comes Into Its Own?
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Industry
March 24, 2021
How to Adapt Communications Strategies to Support the Ailing Tourism Industry
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Industry
March 21, 2021
Facebook Research Unveils Trends And Behaviors of UAE Consumers During Ramadan
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People
March 16, 2021
The Year of Pivot At Global Village
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People
March 09, 2021
How Data Science Helps Media Planners Today
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People
March 08, 2021
OSN's Rolla Karam: "It’s A Channel Created For The Women Of The Region, By Women From The Region."
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Industry
March 02, 2021
Anghami's New Report Helps Paint a Picture On What Ramadan 2021 Will Look Like
Industry
March 25, 2018 Centrepoint partners with Anghami

Fashion retailer, Centrepoint, has joined forces with music streaming platform Anghami, in the Middle East, for a new season of “Anghami Sessions”. The collaboration will see the retailer supporting the concept, with the aim of nurturing musical talent from the region. The partnership has been facilitated by media planning agency, Wavemaker Global and will feature […]
Industry
June 30, 2015 Initiative Dubai wins media buying and planning duties for Huawei’s Honor 6 Plus

Initiative Dubai has won the media buying and planning duties for Honor 6 Plus Huawei’s first e-commerce only brand in the region, following a multi-agency pitch. The mandate covers media planning and buying, including digital for 2015. “Honor is a sub brand of Huawei, focusing the generation of the promising internet youth” says Mr. Sun Baigong, the head […]
Industry
June 11, 2015 Ooredoo Qatar appoints UM MENA for media planning and buying

UM MENA has announced its selection by Ooredoo Qatar for their media planning and buying duties. UM MENA has managed Ooredoo’s media buying and planning activities since 2011 and, after a multi-agency pitch, the business was retained by their Qatar Office. “As regional vanguards of the media industry, we are delighted to have a prestigious organization like Ooredoo […]