Search Results for : Customer Loyalty

A little more than a year ago, Majid Al Futtaim unveiled Share, its app-based lifestyle rewards program. A few months later, Covid-19 struck. Communicate sat with Kashmira Motiwalla, Head of the Share loyalty program at Majid Al Futtaim, to discuss what that meant for the newly-launched initiative. What impact did the pandemic and the lockdowns […]

The concept of customer loyalty is very fragile in today’s economy. Communicate has earlier covered reports citing that consumers aren’t necessarily loyal to brands anymore but are skewing more towards timely delivery service. A consequence of the improvements in digital connectivity and service today. Hence the reason why many brands introduced loyalty programs to attract […]

Local franchisee company Grey Gold LLC has partnered with customer engagement and loyalty platform UrbanBuz to launch its digital customer loyalty and engagement system called Merci (meaning thank you in French) for one of its international brands, La Cure Gourmande. The brand is best known for its gourmet handmade biscuits, caramels, chocolates, lollipops, and nougats […]