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Search Results for : B2B

Dubai to Host Gerety Awards 2023 Executive Jury Session
Industry
January 10, 2023
Dubai to Host Gerety Awards 2023 Executive Jury Session
4 Key Themes That Will Prove 'Make or Break' for Mobile Marketers in 2023
Industry
January 05, 2023
4 Key Themes That Will Prove 'Make or Break' for Mobile Marketers in 2023
Sahar Rafique Takes Charge as Managing Director for Akama Holding’s Latest Venture
People
November 03, 2022
Sahar Rafique Takes Charge as Managing Director for Akama Holding’s Latest Venture
LinkedIn Unveils B2B Marketer Sentiment Study
Industry
October 21, 2022
LinkedIn Unveils B2B Marketer Sentiment Study
How Integrating User Experience Enhances Digital Marketing Campaigns
Industry
October 07, 2022
How Integrating User Experience Enhances Digital Marketing Campaigns
PRCA MENA Welcomes New Board Members
People
September 29, 2022
PRCA MENA Welcomes New Board Members
Ogilvy PR Launches Global Business Influence Offer
Industry
September 29, 2022
Ogilvy PR Launches Global Business Influence Offer
3 Things I Learned about LinkedIn Audio Events
Industry
September 29, 2022
3 Things I Learned about LinkedIn Audio Events
Evorra Secures An Additional $1M To Enable Responsible Data Marketing At Scale
Industry
September 02, 2022
Evorra Secures An Additional $1M To Enable Responsible Data Marketing At Scale
Women to Watch 2022: Jen Blandos
People
July 18, 2022
Women to Watch 2022: Jen Blandos
Women To Watch 2022: Alanna Turpin
People
July 12, 2022
Women To Watch 2022: Alanna Turpin
Rahul Titus Appointed as Ogilvy’s Global Head of Influence
People
July 01, 2022
Rahul Titus Appointed as Ogilvy’s Global Head of Influence
Markettiers MENA Appoints New General Manager to further bolster the team
People
June 23, 2022
Markettiers MENA Appoints New General Manager to further bolster the team
WebEngage Report: 12-10PM is Highest-Conversion-Rate Time Slot Across the MENA Region
Industry
May 30, 2022
WebEngage Report: 12-10PM is Highest-Conversion-Rate Time Slot Across the MENA Region
Cannes Lions 2022 Jury Members Announced
Industry
April 29, 2022
Cannes Lions 2022 Jury Members Announced
Worldcom PR Group Welcomes UAE-based ProGlobal to its Network
Industry
April 21, 2022
Worldcom PR Group Welcomes UAE-based ProGlobal to its Network
MMA MENA To Hand Out Smarties Awards as NFTs This Year
Industry
April 15, 2022
MMA MENA To Hand Out Smarties Awards as NFTs This Year
PRCA MENA Celebrates PR Campaigns Across MENA at its Sixth Awards Ceremony
Industry
March 21, 2022
PRCA MENA Celebrates PR Campaigns Across MENA at its Sixth Awards Ceremony
WARC Awards for Effectiveness 2022 Open for Entries
Industry
February 21, 2022
WARC Awards for Effectiveness 2022 Open for Entries
Third Cohort of ‘Google for Startups Accelerator: MENA’ Welcomes 11 Rising Startups
Industry
January 17, 2022
Third Cohort of ‘Google for Startups Accelerator: MENA’ Welcomes 11 Rising Startups
The Changes Happening In B2B Marketing
Industry
February 10, 2021
The Changes Happening In B2B Marketing
How to compete with B2C content and shine? Industry
August 30, 2017 How to compete with B2C content and shine?

Ziad Rahhal, LinkedIn’s head of marketing solutions for MENA talks about how B2B campaigns need to get the attention they deserve and what B2B marketers can do differently to shine brighter than their B2C counterparts B2B marketers always have the difficult job of trying to create memorable brands with sometimes less-than-memorable products. Having a strong […]