Search Results for : Agile

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People
January 12, 2021
Meet the Covidians
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People
January 10, 2021
An Open Door to Transformative Collaboration
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People
January 10, 2021
Communiquestion: Ready to Change by Design?
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People
December 20, 2020
Sabrina De Palma : " COVID-19 Played a Huge Role in Showcasing How Creative, Agile, and Innovative our Industry Can Be"
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People
December 17, 2020
The Acceleration From an Unexpected Slowdown
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Industry
December 16, 2020
Ketchum's Social Media & Influencer Marketing Trends 2021
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People
December 09, 2020
Twitter Announces #BestofTweets 2020 in MENA
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Industry
December 08, 2020
Kantar's Predictions For Media in 2021
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People
November 25, 2020
The Impact of COVID-19 on Black Friday
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Industry
November 24, 2020
How to Navigate Marketing in 2021?
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Industry
November 22, 2020
Filling Gaps in the Influencer Marketing Industry
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People
November 17, 2020
Viya App Uses Technology To Get Back to Basics
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Industry
November 16, 2020
Three Factors that Transformed Consumer Behavior in 2020
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Culture
November 11, 2020
The Marketing Society’s Global Conversations: Why Upskilling Matters Now More than Ever
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November 04, 2020 A Conversation with Netizency’s Fadi Khater on Winning TikTok

Neticenzy, a Dubai-based digital marketing agency with a focus on social media, recently won TikTok’s B2B account. Communicate had a relaxed chat with Fadi Khater, Founder & Managing Partner, to discuss this big win and more. Much more. Your PR announcing Netizency’s TikTok win does not read like the typical PR. It was kind of […]
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October 06, 2020 Khaled AlShehhi: “Our Ambition Is to Inspire People at Home and Abroad”

Khaled AlShehhi, Executive Director of Marketing & Communication at the Public Diplomacy Office in the UAE Ministry of Cabinet Affairs and the Future, tells Communicate how he got into marketing, what his work means to him, and how he sees the role of government communications. What is your background and when did you start in […]
Industry
October 05, 2020 The Truth About Customer Loyalty

The concept of customer loyalty is very fragile in today’s economy. Communicate has earlier covered reports citing that consumers aren’t necessarily loyal to brands anymore but are skewing more towards timely delivery service. A consequence of the improvements in digital connectivity and service today. Hence the reason why many brands introduced loyalty programs to attract […]
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Masterminds
September 28, 2020
Enabling the Agency of the Future with Facebook
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September 28, 2020 Data Drives the World

Data is the most valuable currency in the 21st century. Data and analytics guru, Bernard Marr said: “While the average small business has less self-generated data than big players. . .this doesn’t mean big data is off-limits. In fact, in many ways, big data is more suited to small businesses, because they’re generally more agile […]
Industry
September 14, 2020 Meet the Six Types of Gamers

The lockdown has introduced a new generation of gamers. In fact, it is being said that there are now as many gamers as there are people who watch TV. That can only mean one thing: brands now have a new potential audience group they can reach. But brands and advertisers need to first understand more […]
Industry
March 21, 2019 Agile for a volatile reality

By Danielle Jamal, communication director, Leo Burnett Agile is an achieved buzzword status; a word we all currently love! A very critical component to today’s success; however, are agencies and brands equipped to embrace this methodology in order to cater for today’s rigorous demands? It’s still a hit or miss! Agencies have acknowledged the importance […]