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Search Results for : 2015

Women Driving Change in the GCC in the workforce Industry
November 18, 2024 Women Driving Change in the GCC in the workforce
Bain and Co report on women's role in the workforce in the GCC region
Dubai is the PR Industry Capital of the MENA Region says Virtue PR Industry
November 08, 2024 Dubai is the PR Industry Capital of the MENA Region says Virtue PR
Over the past two decades, the PR industry has witnessed an exponential growth in the UAE. This was said by Virtue PR, the Dubai-based leading PR agency, who anticipated that the growth will continue a s small and medium-sized enterprises (SMEs) are increasingly recognizing the power of PR in generating leads and driving business success
Why Localization Matters in the Middle East
Industry
June 27, 2024
Why Localization Matters in the Middle East
Hubert Boulos Bids Farewell to DDB Middle East
People
May 28, 2024
Hubert Boulos Bids Farewell to DDB Middle East
Turki Alalshikh: Revolutionizing Saudi's Creative Landscape through Marketing Innovation
People
May 25, 2024
Turki Alalshikh: Revolutionizing Saudi's Creative Landscape through Marketing Innovation
Deservingness: Exploring its Influence on Consumer Behaviour
Industry
May 03, 2024
Deservingness: Exploring its Influence on Consumer Behaviour
Entourage Appoints Barbara Bologna as Creative Event Conceptualizer
People
February 29, 2024
Entourage Appoints Barbara Bologna as Creative Event Conceptualizer
Elie Aoun Steps Down From His Role as Media CEO at Ipsos in MENA
People
February 05, 2024
Elie Aoun Steps Down From His Role as Media CEO at Ipsos in MENA
Publicis Groupe Middle East Appoints Joyce Hallak as Chief Strategy Officer of Publicis Media Middle East
People
January 17, 2024
Publicis Groupe Middle East Appoints Joyce Hallak as Chief Strategy Officer of Publicis Media Middle East
Top Sustainability Concerns for Business Leaders, their Customers, and their Employees
Industry
November 21, 2023
Top Sustainability Concerns for Business Leaders, their Customers, and their Employees
Economic Downturn Has Caused Declines in App Install Ad Spend Budgets
Industry
November 17, 2023
Economic Downturn Has Caused Declines in App Install Ad Spend Budgets
Formidable Duo Takes the Reins at PHD MENA
People
October 27, 2023
Formidable Duo Takes the Reins at PHD MENA
Mazen Mroueh Joins Publicis Media Middle East as Head of Performance Product and Operations
People
October 26, 2023
Mazen Mroueh Joins Publicis Media Middle East as Head of Performance Product and Operations
8th Edition of World Investment Forum 2023 Commences in Abu Dhabi
Industry
October 17, 2023
8th Edition of World Investment Forum 2023 Commences in Abu Dhabi
The Power of Purpose
Industry
September 12, 2023
The Power of Purpose
Bain & Company Announces Promotion of Five New Partners in the Middle East
People
September 06, 2023
Bain & Company Announces Promotion of Five New Partners in the Middle East
Case Study: L'Oréal & UM MENAT Utilize DV Authentic Brand Suitability to Drive Campaign Performance
Industry
August 28, 2023
Case Study: L'Oréal & UM MENAT Utilize DV Authentic Brand Suitability to Drive Campaign Performance
A True Feminist
People
August 25, 2023
A True Feminist
OMG & TRKKN’s Approach to a Data-Driven Marketing & Advertising Strategy
Industry
April 12, 2023
OMG & TRKKN’s Approach to a Data-Driven Marketing & Advertising Strategy
Andrew Buckingham to Lead Coca-Cola’s Middle East Operations
People
March 15, 2023
Andrew Buckingham to Lead Coca-Cola’s Middle East Operations