November 27, 2025
‘Accessible premium’: the shift in GCC consumer shopping behavior
Consumers are more brand-aware than ever, and seek superior quality at more affordable price points. The GCC region, home to one of the world’s…
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November 26, 2025
Global gaming giants are racing and expanding into the GCC
One of the strongest indicators of the GCC’s growing influence is the arrival of global gaming companies establishing a physical or operational footprint in…
Read moreMay 10, 2023
DigitAll – Subsidiary of W Group Signs an Exclusive Partnership with Advertima
DigitAll, a subsidiary of W Group leading digital transformation and the evolution of measurable smart media in the region, and Advertima, a retail media…
Read moreApril 26, 2023
4 Lessons from Apple’s Privacy Push to Help Marketers Weather the Coming Cookie Drought
By Paul Wright, General Manager Western Europe and MENAT at AppsFlyer
Read moreApril 24, 2023
Arabian Gulf Business Insight Appoints Frank Kane as Editor-At-Large
Kane has covered the Middle East’s business scene since 2006.
Read moreApril 10, 2023
Netizency’s Social Recap: March 2023
Ala Shashaa, Data and Insights Director at the regional digital marketing agency Netizency, shares with Communicate a social recap analyzing the discussions in the…
Read moreApril 5, 2023
Editor-In-Chief Appointed to Lead Arabian Gulf Business Insight
James Drummond, ex-Financial Times correspondent for the Gulf region, will steer the new online platform’s future development and growth.
Read moreMarch 10, 2023
Netizency’s Social Recap: February 2023
Ala Shashaa, Data and Insights Director at the regional digital marketing agency Netizency, shares with Communicate a social recap analyzing the discussions in the GCC’s public…
Read moreFebruary 17, 2023
New Round of Promotions at Netizency
No less than eight people are kicking off 2023 in new roles.
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February 3, 2023
Netizency’s Social Recap: January 2023 Trends
Ala Shashaa, Data and Insights Director at the regional digital marketing agency Netizency, shares with Communicate a social recap analyzing the discussions in the GCC’s public…
Read moreJanuary 16, 2023
Netizency’s Social Recap: December 2022 Trends
Ala Shashaa, Analytics Manager at the regional digital marketing agency Netizency, shares with Communicate a social recap analyzing the discussions in the GCC’s public sphere and…
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January 11, 2023
Oliver Wyman Survey: GCC’s Appetite for Streaming Services is Growing
On average, people in the GCC have access to 3 video-on-demand streaming services and their appetite for growth is strong.
Read moreJanuary 5, 2023
SocialEyez Appoints Elio El Chayeb as Head of Production
The role was newly created to expand the agency’s foray into production.
Read moreJanuary 4, 2023
BPG’s CX-First and Strategic Transformation Nets Big Business Wins
BPG aims to disrupt the regional business landscape with a simplified structure to boost agility, resilience, and effectiveness.
