Campaign also sheds light on an unexpected taboo subject.

The agency delivered “Baity Battle” for STC and “Tip with Time” for HungerStation.

Initiative supports the launch of the Saudi Arabia Football Federation Kit.

The new Alexa skill launches in Arabic for the Amazon virtual assistant.

Carla Dabis, Commercial Director MEA at VICE Media, explains how Durex and Vice Media Group launched Durex Records to break stereotypes and overcome taboos in the…

Campaign was designed to activate the beauty brand’s Self Esteem Project in the Kingdom.

The campaign, conceptualized by Impact BBDO, celebrates the second annual Arabian Leopard Day.

Work activates the recent AI craze of converting text to image.

Serviceplan Middle East created the spots with production company DejaVu.

To honor freedom of speech, Impact BBDO and An-Nahar bring back publications that were shut down due to political failure and pressure.

The campaign is part of a wider aftersales initiative by the brand that has already achieved high view rates across platforms.

The group has collaborated with Goumbook and is inviting companies across the UAE to join the initiative.