Tahaab Rais, Regional Head of Strategy & Truth Central at FP7 McCann MENAT, confronts the culture crisis the industry faces today and proposes ways…

A new study by IAB reveals that the industry’s perceived sense of readiness around the loss of third-party cookies does not align with the…

The partnership will give access to unique short video and global instant communication products.

Thamer will head all the Groupe’s operations in Saudi Arabia and work with senior management to help clients win in a data-led, digital-first world…

Rasha Karim will be taking the helm immediately.

Blanfuney was recently appointed Head of Strategy at DDB Dubai.

Bannerflow shares insights on the increase in adoption of in-housing in agencies.

WARC’s latest report provides a review of global advertising investment, media consumption, and CPM inflation in 100 markets worldwide.

Parody advertising is a double-edged sword. It can be pretty effective, but it can also backfire spectacularly. To understand what works and what doesn’t,…

Neticenzy, a Dubai-based digital marketing agency with a focus on social media, recently won TikTok’s B2B account. Communicate had a relaxed chat with Fadi…

Imad Jomaa, Founder and President of Lebanon-based holding company JGroup, explains how he sees programmatic in light of JGroup’s recent investment in FoxPush, a…

TikTok For Business shares exclusive video tutorials with Communicate to help clients optimize the way they use the short-form video app’s new self-serve advertising…