November 4, 2025
Wendy’s and Das Kapital Reimagine How Global Brands Speak Local
When Wendy’s, the iconic American fast-food chain famous for its square burgers and irreverent tone, decided to strengthen its presence in the GCC, it…
Advertising
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Read moreNovember 3, 2025
Real winners are brands that connect meaningfully with people
Karim Fouad, Head of Brand and Media, talabat, says cultural relevance, emotional resonance, and frictionless experiences drive sustainable growth. In this conversation he talks…
Read moreOctober 25, 2021
Keeping a Cool Head
Tony Bourached, CEO of Mindshare MENA, explains how not panicking was key in managing the pandemic and how this now helps retain talent.
Read moreOctober 24, 2021
Renewing a Culture of Care and the Gravitas of the Matter
Sasan Saeidi, Global Client Leader – Nestlé at Wunderman Thompson Global and Global Senior Vice President of the International Advertising Association, on how organizations…
Read moreOctober 20, 2021
Communicate’s Salary Survey 2021 Part 4
Communicate asked employees what they have to say about their salaries post-COVID-19.
Read moreOctober 19, 2021
Highlights of the MENA Effie Awards’ First Round of Judging
See what the MENA Effie Awards judges had to say about this first edition post pandemic.
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October 19, 2021
Communicate’s Salary Survey Part 3
What employers from the marketing & advertising industry are saying about salaries in the MENA region.
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October 18, 2021
Communicate’s Salary Survey 2021 Part 2
Communicate looks at what recruitment agencies say about salaries in the region for our industry.
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October 17, 2021
Communicate’s Salary Survey 2021 Part 1
Communicate brings back the Salary Survey to help explain how salaries in agencies across the region have been impacted (or not).
Read moreSeptember 6, 2021
Gerety Awards 2021 Rewards 3 Campaigns From MENA
“The New National Anthem Edition” for An Nahar Newspaper by Impact BBDO Dubai was rewarded with a Grand Prix.
Read moreAugust 5, 2021
Meet 30 Under 30 Nominee – Sabine Saade
Meet Sabine Saade, Account Executive at Horizon FCB Dubai
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August 3, 2021
Meet 30 Under 30 Nominee – Peter Hankach
Meet Peter Hankach, Account Manager at FP7 McCann
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August 3, 2021
Meet 30 Under 30 Nominee – Omar Zain
Meet Omar Zain, Senior Strategist at VMLY&R COMMERCE
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August 2, 2021
Meet 30 Under 30 Nominee – Mirna Hammoud
Meet Mirna Hammoud, Senior Account Manager at ASDA’A BCW
