Search Results for : M-Commerce

The e-commerce landscape has seen a great deal of movement in the past year. November 2016 saw the announcement of Noon.com – which is yet to be launched, following several delays and an investment by Alshaya – followed by Amazon’s acquisition of Souq and Emaar’s acquisition of Namshi this year. At the time of the […]

With a daily active user base of 76.5 percent in the MENA, Matthew Talbot, CEO, BlackBerry Messenger (BBM), is unsurprisingly confident about what the service has to offer users – and, of course, advertisers. Since its licensing deal with Indonesian media corporation Emtek, BBM has set up independent offices in Canada, Jakarta and Singapore, and […]

“SHOPPERS WANTED!” Have you ever come across a hoarding or an advertisement like this? Well, this is the underlying message behind every brand’s marketing campaign. There’s nothing wrong about it; every brand is determined to get that one customer, but doesn’t want to be perceived as needy. So what connects a brand with its target […]

Blast off Upon the launch of Criteo’s new Dubai office, coming this summer, the company’s presence was felt at the recent ArabNet, where Communicate got to chat with Gregory Gazagne, executive vice president of EMEA with Criteo. The performance marketing technology company has had a remote presence in Dubai since 2012, but with a local […]

  The decision of an established e-commerce player to drop COD (cash on delivery) services would garner little attention elsewhere in the world – and, in fact, would only be considered a natural progression of the business. But regional e-commerce platform JadoPado’s recent announcement that it would stop offering COD as a payment option got quite mixed reactions in a region where a […]

  Multi-channel home shopping business in the Middle East and North Africa (MENA) Citruss TV has announced an investment by Valoris Capital to support its expansion plans. The company intends to use the new capital to continue strengthening its operations, progressively move to LIVE TV, expand its e-commerce and m-commerce presence and increase penetration in […]

  Self-described “personalized retargeting company” Criteo, which is reported to be bought out soon by Publicis Groupe, recently released the Mobile Flash Report, compiling figures on mobile behavior and usage and the opportunities that lay in them for advertisers and retailers. We’ve recapped the key findings: Retail, classified ads and travel rank first in mobile […]