
April 2, 2024
UAE’s Gaming Revolution: Web3 sets the pace, is a $1 Billion Economic Boost coming?
Web3 gaming is expected to attract up to 100 million gamers, creating a market worth an estimated $1 billion by 2025.
April 2, 2024
Web3 gaming is expected to attract up to 100 million gamers, creating a market worth an estimated $1 billion by 2025.
February 8, 2024
Lifestyle, finance, shopping, and food and beverage apps were among the categories that suffered the highest uninstall rates by UAE consumers, according to AppsFlyer’s latest…
September 19, 2022
MullenLowe’s Prerna Mehra was a Gerety Awards Grand Jury member. Here is what she had to say.
September 8, 2022
Hypermedia launched today its latest OOH media concept on Sheikh Zayed Road, the “Z Gallery – Art of Media”, a network of more than…
September 6, 2022
Travel and sportswear brands continue to dominate the rankings yet another year in the UAE while homegrown brands occupy the top three ranks in…
September 6, 2022
Which advertising campaigns resonated most with a female audience?
August 29, 2022
UAE wins most awards of any country, Impact BBDO leads with 3 Grands Prix.
August 25, 2022
New research shows mobile app installs and spending among UAE consumers is on the rise indicating the maturity of mobile as a primary engagement…
August 18, 2022
Deal with IFFCO involves three different brands.
August 17, 2022
The initiative is lined with the Dubai Metaverse Strategy aimed to position Dubai in the top ten metaverse economies of the world
August 15, 2022
Dubai Media Office announced the dates for the summit to be held on the 28 and 29 of September 2022 at Dubai World Trade…
August 12, 2022
Move is the latest step towards launching an ‘ultra platform.’
August 10, 2022
Last month, the UAE launched NextGenFDI, a campaign aimed at attracting digital companies to set up in the country as part of a joint effort to draw more foreign direct investment and…