
August 3, 2023
Summer Isn’t the Time to Scale Down Your PR – Here’s Why
By Anastasiya Golovatenko, Account Director, Sherpa Communications

August 3, 2023
By Anastasiya Golovatenko, Account Director, Sherpa Communications

May 22, 2023
The future-proof agency showcased its latest research piece in partnership with TikTok to provide its clients with brand lift principles to maximize campaign efficiency…

April 20, 2021
Cooperation to produce research, panel discussions, and industry level, government whitepapers.

April 13, 2021
PwC and Strategy& published a new report that studies in detail the shift to digital entertainment.

February 4, 2021
TJ Lightwala, Managing Director & Lead for Experience Services MENA at Accenture Interactive, on how telcos need to step up their game.

January 24, 2021
Communications Strategist Ayad Nahas on why it is time to regulate social media platforms.

January 14, 2021
New future-focused, end-to-end global media agency comes under the iProspect banner.

December 8, 2020
The new report looks into the three new emerging themes in media – pivot, performance, and people.

November 9, 2020
Customer lifecycle management marketing company Zeta shares insights on the shifts in spending to digital and how marketers should approach the strategy process to…

October 28, 2020
Market research companies eMarketer and Global Web Index have collaborated together to release the 10th edition of the global media intelligence report. The report…

October 13, 2020
New department will commission papers and host expert debates, policy briefings by high-level officials. Arab News, the Middle East’s leading English-language daily, has announced…

October 6, 2020
The Arab News Newspaper, the leading English language newspaper of the Middle East with bureaus in Chicago and New York, is sponsoring a special…

June 22, 2020
Nadim Karam, Senior Director – Planning at Hearts & Science, explains how blockchain brings scalable trust to the digital marketing industry. It is no…

June 4, 2020
In the new age of podcasts and audio streaming, one wonders whether radio still garners any listeners? The answer is yes. According to a…