Corporate reputation has emerged as a measurable financial asset, with a new study by global communications firm Burson estimating the value of the global…

Fred. Olsen Cruise Lines has launched what it describes as the cruise industry’s first multi-platform advertising campaign created using hybrid artificial intelligence, combining human-led…

Hollywood’s long-standing obsession with youth is increasingly out of step with audience realities, and the rise of artificial intelligence risks deepening that divide, according…

CES 2026 reinforced how quickly advertising, media, and marketing are being reshaped by creators, data, and artificial intelligence. From creator-led storytelling to deterministic targeting,…

Pendants and brooches packed with artificial intelligence abounded at the Consumer Electronics show, using cameras and microphones to watch and listen through the day…

As global ad spending grows, marketers and CFOs push AI-driven platforms to prove real ROI beyond hype. By Hadi Khatib In 2025, the traditional…

As Elon Musk’s xAI faces mounting regulatory pressure worldwide over harmful AI-generated content, the company has moved to restrict Grok’s image-generation and editing features…

The Walt Disney Company has announced a new AI-powered advertising stack at CES 2026, aimed at delivering stronger performance and accountability across its global…

 The EU executive on Thursday said it ordered Elon Musk’s Grok to keep data related to the AI chatbot after the tool sparked a…

Advertising is still spending like audiences haven’t moved, but the data says otherwise. As global ad investment crosses the trillion-dollar threshold, marketers are being…

Reddit has rolled out a new artificial intelligence-powered advertising tool designed to give marketers a clearer view of who is engaging with their campaigns,…

One way for TV makers to protect or increase revenue when unit sales don’t rise is to get people to buy ever larger and…