By Michele Iozzo, Managing Director MEA, Criteo As 2019 gets underway, marketers in the Middle East have been busy planning for the year ahead…

Bridging the gap between humans and data has become a critical aspect of any business with an online and offline presence, writes Naguib Toihiri,…

By Puja Pannum, managing director at Blis MENA We can learn a great deal from the flurry of recent data scandals striking companies of…

By Adrianne Pasquarelli (Illustration by Doug Chayka) At the SoHo flagship of fashion designer Rebecca Minkoff in New York, the shelves are stocked with…

The consumer VR software and hardware market size globally was $2.2 billion in 2017 It is expected to grow to $4.5 billion in 2018…

Image credit: Daniel Berman/Bloomberg By Shelly Palmer, CEO of The Palmer Group Some people believe that voice assistant Alexa is listening all the time.…

The impending takeover of humans by machines has caused many scholars and employees to stress about the future of the workforce and humanity at…

Wissam Malaeb is the chief operating officer at Mirum, responsible for day to day operations. Wissam has 15 years of digital experience, particularly with…

By Debjani Mukherjee, Consultant, FTI Consulting Gulf What do you think of when someone says Artificial Intelligence (AI)? For most people in the PR…

As technological advancements spur the pace of change around the world, the advertising and media industry is naturally affected. One of the key areas impacting…

By Ahmad Badr, strategy director, Siegel+Gale London There was a point in time when brands were the aspiration, but in our new world, brands…

The term Artificial Intelligence (AI) was coined in 1956 when American computer scientist John McCarthy defined it as “the science and engineering of making…