September 23, 2025
Publicis Groupe Middle East has acquired Chain Reaction, a leading independent digital marketing agency in the region, in a strategic move to reinforce its…
September 23, 2025
Three of consumers’ top five preferred ad platforms are Amazon brands, according to Kantar, the world’s leading marketing data and analytics company. The findings…
July 23, 2025
AppsFlyer has released the UAE findings of its annual State of eCommerce Mobile Marketing report, revealing how Chinese eCommerce apps continue to dominate user…
July 23, 2025
Power League Gaming (PLG), the MENA region’s leading esports and gaming agency, is thrilled to announce the official launch of FUZE, a next-generation influencer…
July 23, 2025
Have you ever thought that in today’s hyperconnected world, where we are more digitally immersed than ever, paradoxically, we are more isolated? We attend…
July 22, 2025
When I tell people I’m part of the corporate communications team at the client side, but “seconded” from Weber Shandwick, I often get the…
July 22, 2025
Governata, Saudi Arabia’s first enterprise Data Management Platform, has officially launched to provide Artificial Intelligence (AI)-driven solutions in data governance and decision-making for both…
July 21, 2025
Gambit Communications has announced a multilayered expansion titled ‘Gambit 3.0’ that features the launch of four branded divisions, 26 new team member hires and…
July 21, 2025
Driven by Vision 2030 and Economic Diversification Saudi Arabia’s global reputation has seen a significant positive transformation, according to CARMA’s 5th Edition of the…
July 21, 2025
The creative sector is all about pace. We pitch fast, deliver quick, and are constantly thinking about how to scale faster still. No matter…
July 17, 2025
AMAALA has unveiled its first global campaign: “Awaken Life’s Rhythm” — an invitation to experience a destination where every moment is rooted in presence.…
July 17, 2025
In our hyperconnected era, brands are drowning in an ocean of customer feedback. Social media, surveys, focus groups, online reviews—never have we had access…
July 16, 2025
Travel plays an integral role in generating new business opportunities, nurturing working relationships, and encouraging employee learning and development. But in 2025, it’s under…
July 16, 2025
Digitas, a connected marketing agency under Publicis Groupe Middle East, has officially been awarded Platinum Partner status by Optimizely, marking a key milestone that…
