
January 13, 2026
Brands ramp up spending on A-list celebrities as ad competition intensifies
Brands in the United States are spending more on high-profile celebrities than ever before as advertisers look for reliable ways to cut through an…

January 13, 2026
Brands in the United States are spending more on high-profile celebrities than ever before as advertisers look for reliable ways to cut through an…

January 12, 2026
CES 2026 reinforced how quickly advertising, media, and marketing are being reshaped by creators, data, and artificial intelligence. From creator-led storytelling to deterministic targeting,…

December 26, 2025
Marketing executives are preparing for job cuts as pressure mounts to show concrete returns from artificial intelligence investments, according to a new industry survey.…

December 25, 2025
Nvidia has hired the leadership of a promising AI chip startup, a statement said Wednesday, as the artificial intelligence giant expands its tech empire.…

December 25, 2025
Shahid, Disney+ and OSN+ have announced a first-of-its-kind streaming bundle for audiences across the Gulf Cooperation Council, bringing content from all three platforms under…

December 25, 2025
Online travel marketplace Wego has partnered with the Korea Tourism Organization (KTO) to launch a new marketing campaign aimed at positioning South Korea as…

December 25, 2025
Monks, the global digital operating brand of S4 Capital, has expanded its Middle East and Africa footprint with the launch of a new office…

December 24, 2025
Artificial intelligence has emerged as a defining force in the U.S. job market in 2025, with major corporations citing the technology as a key…

December 24, 2025
The brief includes earned media relations, strategic storytelling and creative campaign development for TOD’s sports and entertainment offerings. Golin MENA has been appointed as…

December 24, 2025
Samsung Electronics MENA and music streaming platform Anghami have launched a regional initiative aimed at supporting emerging musicians across the Middle East, positioning mobile…

December 23, 2025
Riyadh, Saudi Arabia – Saudi telecom operator Mobily has marked its 20th anniversary with the launch of a new long-term brand platform, “Ever Closer…

December 23, 2025
International news has taken on heightened importance for audiences in the Middle East, with eight in ten consumers in the region saying it matters…

December 23, 2025
Cartoon Network has greenlit two additional seasons of its animated comedy series The Wonderfully Weird World of Gumball for international audiences. Seasons three and…

December 23, 2025
As 2025 draws to a close, the UAE’s tourism and digital marketing landscape stands transformed — shaped by record visitor numbers, experience-led travel demand,…