A new addition to the portfolio of Mindshare Global Media Network’s Beirut office is the Waterfront City account, which it acquired following a pitch made by seven top agencies, which included OMD, MEC, and Vertical. Starting December 2013, Mindshare Beirut will oversee Waterfront City’s media operations, which includes managing its communication channels’ strategies, implementation and buying.
READ MORE
- Read more
May 26, 2024
“Laws Under Attack”: ICRC Sounds the Alarm Over Strikes on Hospitals in Conflict Areas
The International Committee of the Red Cross (ICRC) has launched a bold new campaign, Laws Under Attack, to draw global attention to the repeated…
- Read more
May 26, 2024
ADNOC Distribution Champions UAE-made Products at ADNOC Oasis Stores
ADNOC Distribution, the UAE’s largest mobility and convenience retailer, joined the Ministry of Industry and Advanced Technology’s (MoIAT) Muntajat Watan’na initiative at this week’s…
- Read more
May 26, 2024
ELEVATE EXPANDS GLOBAL REACH WITH ACQUISITION OF RISE GROUP
Elevate, a global, integrated agency network committed to helping properties, brands, and universities forge deeper connections with their audiences to unlock growth, has announced…