A new addition to the portfolio of Mindshare Global Media Network’s Beirut office is the Waterfront City account, which it acquired following a pitch made by seven top agencies, which included OMD, MEC, and Vertical. Starting December 2013, Mindshare Beirut will oversee Waterfront City’s media operations, which includes managing its communication channels’ strategies, implementation and buying.
January 22, 2026
UAE-based signage and printing solutions distributor Blue Rhine has entered into a strategic partnership with Kavalan to accelerate the adoption of sustainable, PVC-free materials…
January 22, 2026
Out-of-home advertising company Al Arabia has secured major advertising contracts across the UAE and Saudi Arabia, strengthening its regional presence and expanding its footprint…
January 21, 2026
The BBC announced Wednesday a landmark new deal with American video platform YouTube which it said will showcase “the best homegrown storytelling and news…
January 21, 2026
Nearly half of technology marketers and communications professionals in the United Arab Emirates and Saudi Arabia say artificial intelligence is improving efficiency, but that…
