Search Results for : Traveler

Market research firm Ipsos has released a new report that explores how attitudes towards travel have evolved during the last few months in the Kingdom of Saudi Arabia. Here are the key findings – The desire to travel has been steadily increasing People are increasingly expressing their desire to travel again, with many reminiscing about […]

Hanin Hamade, Manager, Data Sciences Practice – Publicis Media, explains why and how brands should keep an eye on the booming social media chatter around the pandemic. It is no secret that 2020 has been off to a rocky start. Conversations around covid-19 have no border and are not siloed to specific audiences; we see […]

“Facebook and Instagram have delivered on building international awareness with incredible reach. Partnering with Facebook and utilizing the creative solutions team in the best ways possible, enabled us to maximize engagement and view-through rate.” – Anthony Ward, VP Marketing, Expo 2020

By Elías Jabbe The ongoing impact of digital on the tourism industry in the Middle East, Africa and South Asia emerged as a popular topic of discussion at the annual MEASA Aviation Show in Dubai on October 14. The event, which has been organized for several years by Terrapinn Middle East, featured tracks such as […]

By Elias Jabbe The Middle East Public Relations Association will host its inaugural Leadership Majlis in Saudi Arabia on October 21 at the Hyatt Regency Riyadh Olaya after several editions in Abu Dhabi. According to a press release distributed by MEPRA Executive Director Sabrina De Palma, the UAE-based nonprofit is dedicating the KSA MEPRA Leadership […]

Isobar, a global digital agency part of Dentsu Aegis Network, has been selected as the digital agency of record for the Egyptian Tourism Promotion Board (ETPB) earlier this month. According to a press statement, Isobar will be driving digital strength and brand loyalty through a  digital media strategy across seventeen key markets including the GCC, […]

In recent news authorities at Bali, an Indonesian Island, have asked tourists to either behave or leave their land. This warning came after an incident that was posted on Instagram about a couple from Czech Republic who acted disrespectfully at a temple in Bali. The incident has caused locals to ask for a tourist boycott.  […]

By Naguib Toihiri, head of marketing, RBBi  In recent years, traveler behavior has shifted dramatically with the Internet, especially when it comes to booking a trip. The digital space is now considered by many to be the main arena where airlines, online travel agencies, travel bloggers and airline review sites compete with one another for […]