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AppsFlyer Research Confirms 'Ramadan Effect' as Middle East Mobile App Revenues Surpass US$1.7 Billion, Showing 18.6% YoY Growth Culture
April 02, 2025 AppsFlyer Research Confirms 'Ramadan Effect' as Middle East Mobile App Revenues Surpass US$1.7 Billion, Showing 18.6% YoY Growth
The Holy Month continues to drive a significant spike in mobile app engagement and revenue across the Middle East. Shopping and Finance apps once again lead the charge.
Shahir Sirry, Global Creative Director at Aramex, speaks about Industry
March 28, 2025 Shahir Sirry, Global Creative Director at Aramex, speaks about "Between Two Alleys"
Shahir Sirry, Global Creative Director at Aramex spoke to Communicate about their Ramadan ad "Between Two Alleys".
Mark Haycock M+C Saatchi Group Middle East Head of Strategy MENA on the group’s Cultural Trends report 2025 Culture
March 26, 2025 Mark Haycock M+C Saatchi Group Middle East Head of Strategy MENA on the group’s Cultural Trends report 2025
Mark Haycock M+C Saatchi Group Middle East Head of Strategy MENA spoke to Communicate about the group’s Cultural Trends report 2025 and its ramifications.
Manchester City launch Ramadan Esports Cup in North Africa and the Middle East Culture
March 24, 2025 Manchester City launch Ramadan Esports Cup in North Africa and the Middle East
Manchester City has launched a Ramadan Esports Cup that will allow EA Sports FC 25 players in Egypt, Algeria, Saudi Arabia, and the United Arab Emirates (UAE) to compete to win exclusive prizes and be crowned this year’s Ramadan Esports Cup Champion.
Publicis Middle East Opens Up a Quiet, Powerful Conversation on Organ Donation for King Faisal Specialist Hospital & Research Centre Culture
March 24, 2025 Publicis Middle East Opens Up a Quiet, Powerful Conversation on Organ Donation for King Faisal Specialist Hospital & Research Centre
Publicis Middle East has created a new campaign for King Faisal Specialist Hospital & Research Centre (KFSH&RC) that brings attention to the value of organ transplantation.
RANA CHEIKHA, LUXURY GOES FROM SOLES TO SOULS People
March 17, 2025 RANA CHEIKHA, LUXURY GOES FROM SOLES TO SOULS
Rana Cheikha, of the footwear brand of the same name, shares with Communicate her artisan-based view on luxury.
RANIA HABER, LUXURY GOES DEADSTOCK People
March 17, 2025 RANIA HABER, LUXURY GOES DEADSTOCK
 Rania Haber of Vintage Something, luxury is deadstock because "they don’t make them like we used to."
24% OF EMIRATI FEMALE SMALL BUSINESS OWNERS ARE HOUSEHOLD’S PRIMARY INCOME EARNER, GODADDY STUDY REVEALS Industry
March 10, 2025 24% OF EMIRATI FEMALE SMALL BUSINESS OWNERS ARE HOUSEHOLD’S PRIMARY INCOME EARNER, GODADDY STUDY REVEALS
GoDaddy’s 2025 Global Entrepreneurship Survey indicates Emirati women are adopting AI with confidence and bridging the gender gap.
DR. BARBARA OAKLEY ON THE GENDER GAP IN AI Culture
March 06, 2025 DR. BARBARA OAKLEY ON THE GENDER GAP IN AI
Dr. Barbara Oakley, Professor of Engineering at Oakland University spoke to Communicate about the gender gap in AI.
10 MILLION VIEWS AND COUNTING FOR THE “SHARE THE LIGHT” RAMADAN ARAMEX CAMPAIGN Industry
March 06, 2025 10 MILLION VIEWS AND COUNTING FOR THE “SHARE THE LIGHT” RAMADAN ARAMEX CAMPAIGN
Aramex pulls the right emotional strings with a lighthearted yet meaningful campaign.
VOLVO LAUNCHES FIRST AI-GENERATED BRAND FILM IN SAUDI ARABIA Industry
February 28, 2025 VOLVO LAUNCHES FIRST AI-GENERATED BRAND FILM IN SAUDI ARABIA
Volvo has accelerated back into the Kingdom, launching Saudi Arabia’s first AI generated brand film with its Come Back Stronger campaign.
OMO ARABIA LAUNCHES CAMPAIGN TO CLEAN PERIOD STAINS USING HENNA AS A DISCREET TOOL TO EDUCATE WOMEN Culture
February 27, 2025 OMO ARABIA LAUNCHES CAMPAIGN TO CLEAN PERIOD STAINS USING HENNA AS A DISCREET TOOL TO EDUCATE WOMEN
OMO Arabia Launches Its New Campaign Designed to Effectively Remove Period Stains, Using Henna as a Discreet Tool to Educate Women on Period Stain Removal.
AL ARABIA TAKES OVER DUBAI WITH A BOLD MOVE TO BE SEEN BY EVERYONE Industry
February 14, 2025 AL ARABIA TAKES OVER DUBAI WITH A BOLD MOVE TO BE SEEN BY EVERYONE
Following over 42 years of success in offering OOH advertising solutions in Saudi Arabia, Al Arabia continues its expansion in the Middle East region.
NICOLE AOUN OF SPOTIFY: THE CURRENT AND FUTURE STATE OF THE APP IN THE REGION Industry
February 13, 2025 NICOLE AOUN OF SPOTIFY: THE CURRENT AND FUTURE STATE OF THE APP IN THE REGION
Nicole Aoun, Marketing Manager MENA, Spotify spoke to Communicate about their positioning in the region, as well as the new campaign hitting the airwaves.
PLATFORMANCE REVEALS RAMADAN PLAYBOOK Industry
February 12, 2025 PLATFORMANCE REVEALS RAMADAN PLAYBOOK
Platformance, a subsidiary of FAST Ventures and a leading MENA ad-tech growth acquisition engine, recently released its highly anticipated Ramadan Playbook, "Winning Ramadan"
UNCENSORED PRESS: THE TYPEWRITER IS MIGHTIER THAN THE SWORD Culture
February 03, 2025 UNCENSORED PRESS: THE TYPEWRITER IS MIGHTIER THAN THE SWORD
Lebanese newspaper Al Joumhouria teams up with Keira Rathbone who does artwork on her typewriter to recreate iconic, yet censored, images from the Lebanese 2024 war.
SAUDI ARABIA’S CONSUMER SPENDING RESILIENCE CONTINUES INTO 2025, ALIXPARNTERS SURVEY REVEALS Industry
February 03, 2025 SAUDI ARABIA’S CONSUMER SPENDING RESILIENCE CONTINUES INTO 2025, ALIXPARNTERS SURVEY REVEALS
Arabia’s consumer market is evolving rapidly, characterized by adaptability, shifting spending patterns, and resilience in the face of global economic challenges, according to the latest insights
CES 2025 CELEBRATES LAUNCH OF INAUGURAL AFRICA PAVILION WITH AFRICAN DIGITAL TRANSFORMATION ECOSYSTEM PARTNERS Industry
January 31, 2025 CES 2025 CELEBRATES LAUNCH OF INAUGURAL AFRICA PAVILION WITH AFRICAN DIGITAL TRANSFORMATION ECOSYSTEM PARTNERS
Elias Jabbe attended and photographed the 2025 edition of the Consumer Electronics Show – referred to by organizer Consumer Technology Association as “The Most Powerful Tech Event in the World” – launched in Las Vegas on January 7, 2025.
GCC OOH INDUSTRY SUMMIT, FEBRUARY 13TH IN DUBAI Industry
January 30, 2025 GCC OOH INDUSTRY SUMMIT, FEBRUARY 13TH IN DUBAI
The GCC OOH Industry Summit, the first Out-Of-Home industry conference in the GCC region, is set to take place on February 13th, 2025, at the Habtoor Grand Hotel in JBR, Dubai.
TERRY KANE: IS THE DATA REVOLUTION ABOUT TO CHANGE ADVERTISING AS WE KNOW IT? People
January 28, 2025 TERRY KANE: IS THE DATA REVOLUTION ABOUT TO CHANGE ADVERTISING AS WE KNOW IT?
Terry Kane, Managing Director Middle East & Africa, The Trade Desk on how retail data presents tremendous opportunities for both in-store and online advertising.
Mobily Appoints TTP as Creative Partner in KSA
Industry
January 10, 2023
Mobily Appoints TTP as Creative Partner in KSA