Search Results for : Salaries

How Covid-19 is changing the business and the industry at large, according to FP7 MENA’s Chief Executive Officer. How is the Covid-19 crisis reshaping the marketing and advertising industry in MENA? The coronavirus has and will continue to restructure our everyday: actions, habits, feelings, need for safety and security, how we connect with others personally and […]

Lebanon is now in the throes of a deep political and economic crisis that had been brewing for years, and the communication industry is hit hard. Naji Boulos, founder of Jicebe Creative Consultancy, former Managing Director of Memac Ogilvy Lebanon, and past president of the IAA-Lebanon chapter gives a harsh but realistic assessment. What is the […]

Gambit Communications, a local independent agency, has announced its launch late July in the Middle East market. Gambit Communications is named after the opening move of the game of chess. “The name is also a double-entendre because the phrase ‘make an opening gambit’ also means ‘to start a conversation with someone’, and in our field […]

By Mitchell Prather, MD, Djembe Communications  Africa continues to be one of the fastest growing regions in the world. Investment is still pouring in and the many African nations are pushing ahead with business-critical infrastructure projects despite the global collapse of oil and commodity prices. An analysis of the African markets in May 2016 said […]

You hear these buzzwords around often: ‘budgeting’ and ‘saving money’. But, you do realize that it’s easier said than done – especially when working in an entry-level position. There is no magical formula for getting rich overnight, and saving money is a challenging task. Without a doubt, money is a powerful tool and the paradox […]

After a fairly positive 2015, the client-agency motivation and dynamics have hit a barricade with the number of agencies recording relationship improvements falling from 70 percent confidence to less than 50 percent. This is due to an increasingly competitive scenario of agencies, freelancers or those ‘wanting to do everything’ individuals in town, where clients work […]

Many of us have a better job at the top of our resolutions for 2016. But what can you do differently this year to ensure that your job search activities bear their fruit and strike a more successful chord with employers? The answer is a lot! Here are a few tips to help you optimize […]

While creative agencies are constantly looking to increase their offerings with a well-rounded approach, salaries still play a large role in an employee’s choice to join a workplace or their loyalty to one. Perhaps it’s wishful thinking, but according to Hays’ “GCC 2015 Salary & Employment Report,” 41 percent of respondents expect a pay increase […]

Whether an agency calls its work environment its “culture”, “dynamic”, or “DNA”, creative industries have tried to set the bar high when it comes to adding incentives beyond salary and generic benefits packages. As Sasan Saeidi, FP7 UAE’s managing director, says, “This industry is very demanding, especially in this part of the world where things […]

  The crises hitting the ad industry keep multiplying. Ad-blocking stories have topped the trades and mainstream press for weeks. Talent shortages abound, though the great work produced by top talent is rarely properly rewarded. Twenty years after the first banner ad debuted, we still can’t agree on what an impression is. There are crises […]

With 25 million completed regional surveys and counting, On Device Research has been operating in the MENA region for approximately one year, providing mobile market research to its clients. By and large, the region has approached surveying with traditional field methods, such as face-to-face or phone interviews and, more recently, email. On Device Research sets itself […]

Working in advertising is supremely stressful. There’s no doubt about that. This is especially true if you’re managing a creative team. You might find your employees being cooped up in the office all the time, trying to come up with the perfect ad or a perfect one-liner for an ad campaign. Often, when ideas are […]

We live in an age of spin. Our business as marketing communicators is all about sending out positive messages to achieve brand elevation and ultimately, commercial gain. It is natural for CSR to be an extension of this activity. If our clients are doing something altruistic, it stands to reason that we will want to […]

As international and local media digressed into the infrastructural and economic implications of Dubai’s Expo 2020 bid win in November 2013 – which, according to an infographic released by Starcom MediaVest Group (SMG) MENA in early 2014, generated some 161,525 tweets, of which 118,083 were congratulatory and 82 percent were on announcement day – the […]

Although its storyline was cause for concern, very few predicted that The Interview – a movie on tabloid journalists setting up an interview with North Korea’s Kim Jong-Un after finding out he is a huge fan of their show – only to then be asked by the CIA to assassinate the leader – would lead […]

The shortage of digital skills in the MENA market place is unprecedented and it is easy to identify the factors behind the shortage in skills. The use of social, search, mobile, digital and analytics services in global companies is high especially in western countries that are leading the market in the use of such tools. […]

  In September, Middle East Communications Network (MCN) announced the “Transformers” leadership development program for its employees, while Omnicom Media Group MENA (OMG), which ranks number three on the Great Place to Work 2014 survey, showed off its achievement by wrapping up its building in a celebratory banner and making its own version of Pharell […]

Demanding employees and a market at standstill are draining employers dry October is the month when Lebanese – the young, the old, the families and the friends – go back to their daily routines after having said goodbye, once again, to numerous expats that came visiting for the summer; the Lebanese are still leaving the […]