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Search Results for : Disruption

OSN+ & castLabs to Enhance Content Protection with Multi-DRM Technology, DRMtoday
Industry
September 11, 2024
OSN+ & castLabs to Enhance Content Protection with Multi-DRM Technology, DRMtoday
TBWA\RAAD Appoints Rawad Al Dahouk as Head of Strategy for Saudi Arabia
People
September 09, 2024
TBWA\RAAD Appoints Rawad Al Dahouk as Head of Strategy for Saudi Arabia
TBWA Announces New Global Leadership Team
People
August 29, 2024
TBWA Announces New Global Leadership Team
Netizency's Social Recap: July 2024
Industry
August 19, 2024
Netizency's Social Recap: July 2024
Unlocking the Future: Fintech’s Impact on Payment Evolution
Industry
July 19, 2024
Unlocking the Future: Fintech’s Impact on Payment Evolution
TBWA\RAAD Launches In-House AI Platform - Collective AI
Industry
June 28, 2024
TBWA\RAAD Launches In-House AI Platform - Collective AI
Research Reveals the World's Most Valuable Brands
Industry
June 14, 2024
Research Reveals the World's Most Valuable Brands
TBWA/RAAD & TikTok's Latest White Paper Explores
Industry
May 28, 2024
TBWA/RAAD & TikTok's Latest White Paper Explores "Storytelling in the Creative Renaissance"
Turki Alalshikh: Revolutionizing Saudi's Creative Landscape through Marketing Innovation
People
May 25, 2024
Turki Alalshikh: Revolutionizing Saudi's Creative Landscape through Marketing Innovation
Netizency's Social Recap: April 2024
Industry
May 06, 2024
Netizency's Social Recap: April 2024
UAE: 66% Report Post-Storm Communication Gap with Auto Dealers
Industry
May 01, 2024
UAE: 66% Report Post-Storm Communication Gap with Auto Dealers
Journeying One Step at a Time with Ray Dargham
Industry
April 30, 2024
Journeying One Step at a Time with Ray Dargham
The Dawn of a Progressive Agency Culture
Industry
January 23, 2024
The Dawn of a Progressive Agency Culture
TBWA\RAAD Appoints Dan Leach as Managing Director for KSA
People
January 17, 2024
TBWA\RAAD Appoints Dan Leach as Managing Director for KSA
Unlocking the Future of Marketing: Navigating (Further) Disruption in 2024
Industry
November 16, 2023
Unlocking the Future of Marketing: Navigating (Further) Disruption in 2024
CMOs Defy the Odds: Many Report Optimism, Smooth Budgeting, and Real-time Insights
Industry
November 15, 2023
CMOs Defy the Odds: Many Report Optimism, Smooth Budgeting, and Real-time Insights
‘Global Supply Chains in Better State Today Due to COVID’, Say Trade Experts
Industry
October 20, 2023
‘Global Supply Chains in Better State Today Due to COVID’, Say Trade Experts
AI in Marketing & Advertising Strategy: The What? How? Where? & When?
Industry
October 17, 2023
AI in Marketing & Advertising Strategy: The What? How? Where? & When?
AI and Humans Explore Unchartered Waters in Music and Multi-Media Landscape
Industry
October 11, 2023
AI and Humans Explore Unchartered Waters in Music and Multi-Media Landscape
Uplo Survey Reveals Nine out of Ten Retailers Think UAE is Great for Business
Industry
September 28, 2023
Uplo Survey Reveals Nine out of Ten Retailers Think UAE is Great for Business
TBWA Recognized as Adweek's 2022 Global Agency of the Year for Second Year in a Row
Industry
December 14, 2022
TBWA Recognized as Adweek's 2022 Global Agency of the Year for Second Year in a Row
How Gamified Dashboards Are Disrupting Mobile Banking
Industry
July 07, 2022
How Gamified Dashboards Are Disrupting Mobile Banking
Why Power Horse Went Ultra-Local With Their Latest Campaign?
Industry
March 21, 2022
Why Power Horse Went Ultra-Local With Their Latest Campaign?
How Digital Performance Marketing Disrupts The Traditional School of Digital Marketing? Industry
October 13, 2019 How Digital Performance Marketing Disrupts The Traditional School of Digital Marketing?

By Aida Saharoui First things first, let’s start by explaining what Digital Performance Marketing is, and how it is positioned in the Digital Marketing Sphere. Digital Performance Marketing is the field of Digital Marketing that focuses highly on data. It is no longer a matter of visibility only but mostly efficiency. Decisions in performance marketing […]
Digital is disrupting everything, including this print article Industry
May 31, 2017 Digital is disrupting everything, including this print article

By Rance Crain, President of Crain Communications and editor-in-chief of Advertising Age Disruption was on the minds of several Advertising Hall of Fame inductees I interviewed over the last couple of months. Their attitude was “transform or die,” in the words of Kay Koplovitz, who founded the first cable TV network. But as Irwin Gotlieb of […]