New leadership spans connected capabilities to drive social-led, multidisciplinary creativity.
MullenLowe MENA has supercharged its creative offering through major leadership appointments with the promotion of Prerna Mehra to Executive Creative Director, Madhushan Mudunkotuwa to Head of Digital, and the appointment of John Davey as Social Creative Director & Head of Content. The appointments reflect the agency’s commitment to creativity at its core, bolstered by a multidisciplinary approach that seamlessly connects social, digital, and creative capabilities to meet the evolving needs of today’s brands.
With social as a key driver of growth and audience engagement, MullenLowe MENA continues to invest in expertise that reshapes how brands engage and grow with their audiences. Rooted in the brand’s core ethos and committed to cultivating creative excellence and innovation, the agency aims to deliver solutions that not only resonate but also inspire, building relationships that drive long-term impact.
Focused on the future, MullenLowe MENA continues to redefine how brands connect with audiences through agility, collaboration, and purpose-driven creativity. Building on its strong foundation in the social and creative space, fueled by positive disruption and a relentless drive for excellence, the agency is evolving to meet the rapidly evolving needs and desires of brands and their audiences when it comes to content.
By blending social expertise with diverse disciplines including content creation, strategy, ideation, and AI, it is committed to deliver solutions that set new benchmarks and drive results for its clients.
Prerna has played a key role in some of the world's most prestigious creative award shows, serving as a jury member for Cannes Lions, London International Awards, The One Show, Clios, Dubai Lynx and many regional and international award shows. In 2025, she will take on the esteemed role of Jury President at the Gerety Awards.
Prerna’s promotion reflects MullenLowe MENA’s commitment to empowering visionary leaders who push the boundaries of creativity, innovation, and bold thinking.
Promoted to Head of Digital, Madhushan Mudunkotuwa is a seasoned digital leader with over 12 years of experience delivering transformative strategies for clients including Dubai Holding, Majid Al Futtaim, and Google. His expertise spans performance marketing, data-driven campaigns, and cross-functional collaboration, ensuring the seamless delivery of integrated digital solutions.
Joining as Social Creative Director & Head of Content, John Davey brings 17 years of experience crafting audience-first strategies for global powerhouses, including Netflix, Apple, Amazon, and HSBC. With a deep understanding of the evolving social landscape, he knows that brands today must do more than just show up—they must earn attention, foster engagement, and create content that feels native to the platforms audiences live on.
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