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Search Results for : Cmos

LinkedIn Explains How B2B Marketers Must Focus on Building “Collective Confidence”
Industry
June 07, 2024
LinkedIn Explains How B2B Marketers Must Focus on Building “Collective Confidence”
Immersing in Ogilvy's 'Global Rise of Influencer Marketing' Report
Industry
February 06, 2024
Immersing in Ogilvy's 'Global Rise of Influencer Marketing' Report
CMOs Defy the Odds: Many Report Optimism, Smooth Budgeting, and Real-time Insights
Industry
November 15, 2023
CMOs Defy the Odds: Many Report Optimism, Smooth Budgeting, and Real-time Insights
SCEGA Joins Forces with KSA's Athar Creativity Festival 2023
Culture
September 19, 2023
SCEGA Joins Forces with KSA's Athar Creativity Festival 2023
Harnessing ROI in the B2B Landscape
Industry
July 06, 2023
Harnessing ROI in the B2B Landscape
OMG MENA's First Saudi Conference Got Attention
Industry
March 29, 2023
OMG MENA's First Saudi Conference Got Attention
LinkedIn Research Explores Challenges Faced by CMOs Amidst Economic Uncertainty
Industry
March 09, 2023
LinkedIn Research Explores Challenges Faced by CMOs Amidst Economic Uncertainty
How Adidas Leveled the Playing Field during the World Cup
Industry
January 25, 2023
How Adidas Leveled the Playing Field during the World Cup
3 in 5 Marketers in Africa & Middle East Lack Confidence in their Data, Analytics, Insights
Industry
August 24, 2022
3 in 5 Marketers in Africa & Middle East Lack Confidence in their Data, Analytics, Insights
Forrester Agency Assessment Names OMG as
Industry
July 22, 2022
Forrester Agency Assessment Names OMG as "Leader" Among Other Media Groups
ANA, WARC & LIONS Announce Partnership to Create a Global Business Practice for Creative Effectiveness
Industry
June 28, 2022
ANA, WARC & LIONS Announce Partnership to Create a Global Business Practice for Creative Effectiveness
Everything Brands Need to Know about Metaverse Marketing
Industry
April 08, 2022
Everything Brands Need to Know about Metaverse Marketing
The Evolution of Workplace Culture in a Post-Pandemic Era
Industry
March 02, 2022
The Evolution of Workplace Culture in a Post-Pandemic Era
Brand’s Online Safety is a Brand’s Responsibility
Industry
November 16, 2021
Brand’s Online Safety is a Brand’s Responsibility
ABG Part of 22 National Advertiser Associations and 7 Major Multinationals Rallying Behind WFA’s Planet Pledge
Industry
September 16, 2021
ABG Part of 22 National Advertiser Associations and 7 Major Multinationals Rallying Behind WFA’s Planet Pledge
Meet 30 Under 30 Nominee - Melek Ourir
People
August 01, 2021
Meet 30 Under 30 Nominee - Melek Ourir
Learning About the ‘C’ Word from Bees
People
March 28, 2021
Learning About the ‘C’ Word from Bees
Collaboration: the Key Creativity Accelerator?
Industry
December 17, 2020
Collaboration: the Key Creativity Accelerator?
The Acceleration From an Unexpected Slowdown
People
December 17, 2020
The Acceleration From an Unexpected Slowdown
Emirates Airline and Visa’s Mohammed Ismaeel Crowned Winners at Inaugural GCC Awards from The Marketing Society
People
December 10, 2020
Emirates Airline and Visa’s Mohammed Ismaeel Crowned Winners at Inaugural GCC Awards from The Marketing Society
WARNING: Only 4 in 10 CMOs to increase ad spend. But, where are these budgets going? Industry
April 17, 2018 WARNING: Only 4 in 10 CMOs to increase ad spend. But, where are these budgets going?

Just 3% of CMOs think they have the perfect internal skill set 72% are increasing content marketing budgets Only 25% say they make full use of data they have access to   A recent survey by marketing and advertising consultancy NewBase shows that globally CMOs are appreciating the changing media landscape, but the budgets show […]