Search Results for : Cambridge Analytica

Consumers worry about privacy online but have been ready – at least so far – to give up some of their personal information in exchange for convenience. Communicate explores this paradox. We are often told that an increasing number of people are concerned about online privacy, afraid that their data would be used improperly or, […]

Patrick Harris, VP-global agency development at Facebook, sat in an exclusive interview with Communicate to discuss how the social media giant is adapting to these challenging times. How did your system of agency partners develop? [Early on] we hadn’t yet figured out the role the ecosystem would play, how Facebook would invest to make sure […]

Facebook is finally starting to roll out a new feature allowing users to see which advertisers have their data and prevent them from using that data to target ads. On Tuesday, the social network revealed a new option to delete “off-Facebook activity.” The company first mentioned its interest in such a product more than a […]

By Anne Connelly We’re at the edge of one of the greatest societal shifts since the separation of church and state. Ten years ago, with the creation of bitcoin, people were given the ability to digitally transact value without the need for a government to manage the system. Bitcoin marked the beginning of the separation […]

Facebook Inc. disclosed a flaw on its social network that made passwords of hundreds of millions of users visible to employees. However, the company says the issue has now been fixed. During a security review in January, Facebook found that the passwords were stored in a readable format, against its security procedures, but that they […]

Facebook and its family of apps such as Whatsapp and Instagram all suffered an outage yesterday for several hours across multiple countries in the world, including the UAE, the US, Brazil, Lebanon, among others. It’s safe to say that for a few hours, people across the world were transported back to the 90s. Just the […]

Facebook and Apple are in another fight over privacy and data after reports surfaced last week that Facebook built a consumer research app that opened a backdoor to iPhones. The phonemaker, which disabled the app, has accused the social network of violating its app rules. Apple and Facebook have had a contentious relationship since Apple […]

Facebook says it discovered a security breach earlier this week that affected almost 50 million accounts – out of the over two billion accounts on Facebook. The company says it has fixed the breach, which allowed hackers to take over people’s accounts. In a statement on Friday, Facebook said that it has informed law enforcement […]

Although it’s early days, brands such as McDonald’s, Staples and GM are paying cash and purchasing data direct from the consumer, giving literal meaning toward the notion that “data is the new currency”. Between regulation such as GDPR and scandals like those plaguing Facebook, consumers are aware more than ever of the so-called value exchange when using […]

Advertisers are worried that Facebook is about to become a data desert as it deliberately dries up a once easy source of rich data on its users. On August 15, Facebook will shut down a program called “partner categories,” which gave its advertisers a way to tap directly into the largest consumer data brokers within […]

Facebook is investigating a social analytics company called Crimson Hexagon because of its potential dealings with a Russian organization and other concerns over how it handled private data. Crimson Hexagon, based in the US, provides social data analysis for brands by monitoring platforms including Facebook and Twitter. The brands it has worked with include Adidas, Samsung, […]

(Image credit: Illustration by Tam Nguyen/Ad Age) By Brian Braiker, editor, AdAge W. Somerset Maugham was onto something in 1941 when he wrote “the Riviera isn’t only a sunny place for shady people.” While still hilarious in 2018, there was significantly less shadiness – both in conference-goer behavior and as a reprieve from the blazing sun […]

The social media giant just can’t seem to catch a break ever since news of Cambridge Analytica broke. Two days in front of the Senate, one in front of EU officials, an FTC investigation, and hundreds of assurances later, Facebook has messed up yet again. On Thursday, it was revealed that the privacy of 14 […]

Following issues of brand safety, measurability, data privacy and transparency, tech giants – mostly Facebook – have got themselves in hot water. Just last month Facebook chief Mark Zuckerberg appeared in front of the US Senate over the Cambridge Analytica scandal. Around the same time, users started a #DeleteFacebook movement with users deleting their account. […]

There’s one word that saw a 365 percent increase in usage since 2016 making it Collins Dictionary’s Word of the Year 2017. That word is ‘fake news’. Although popularized in 2016 during the US elections – and since then by the US President – fake news is not exclusive to either; it is an all-pervasive […]

By Alex Malouf, IABC Chair for Europe, Middle East and North Africa I was glued to my screen twice in the last month. The first video was of Facebook’s CEO Mark Zuckerberg apologizing for the Cambridge Analytica scandal, which is continuing to engulf the social media giant. The second also made for compelling viewing. A […]

On April 4, Facebook updates or rather clarified its data use policy On April 10, it launched the Data Abuse Bounty program rewarding users with $500 minimum for reporting data abuse On April 17, Facebook announced compliances with EU’s GDPR to start with, which will be rolled out to everyone   It all started with […]

Following the Cambridge Analytica controversy and Mark Zuckerberg’s consequent Congress testimony, Facebook is putting – or at least trying to put – measures in place to reduce data abuse through its platform. On March 21, Facebook announced the following developments as part of its crackdown on platform abuse: Investigate all apps that had access to […]

Last week, Mark Zuckerberg, CEO of Facebook, appeared in front of the US Senate following the controversy brewed by reports that data firm Cambridge Analytica had improperly gained data on up to 87 million Facebook users. Since the Cambridge Analytica, users – and brands – have been abandoning the platform, even starting a movement, #DeleteFacebook. Now, according […]

Mark Zuckerberg faced House lawmakers for the second day in a testimony that lasted, touching on everything from how President Trump’s supporters are treated on Facebook to the way the company gathers data on people who don’t even use its service. Zuckerberg was on Capitol Hill for the second consecutive day to answer questions from […]