Insights
Industry
People
Culture
Brand Studio
Facebook Hub
Choueiri Group Deep Dives
OMD Corner
LEAD with ABG
Insights
Brand Studio
Facebook Hub
Choueiri Group Deep Dives
OMD Corner
LEAD with ABG
ABOUT US
CONTACT US
ADVERTISE WITH US

Search Results for : Annalect

People
June 14, 2020 No, Your Next CMO Won’t Be a Robot

Oleksandr Cherviakov, Senior Manager – Business Solutions at Annalect MENA, argues that automation will make marketeers stronger, not fewer. In this contactless, socially distant world that we’re building for ourselves as a result of the pandemic, there is much talk of dehumanization. We’re busy removing what makes us human –  a smile, a pat on […]

Industry
March 31, 2020 OMG’s Way Forward with Data

Nadim Samara, CEO at OMG MENA, and Andreas Frangeskides, Director-Marketing Solutions at Annalect MENA, explain how Omnicom Media Group harnesses the power of data via Omni, its proprietary data management platform.

Industry
October 06, 2019 Adylic To Start Operation In MENA

Omnicom Media Group MENA has announced in a statement  the opening of the regional operation of its dynamic creative specialist agency Adylic. Adylic works in data-driven, personalized creative advertising and dynamic creative optimization (DCO) solutions. The Dubai operation, Adylic’s seventh in the world, will serve the Middle East/North Africa region (MENA), said the statement. Raouf […]

People
August 22, 2019 OMG MENA Announces New Hires

Omnicom Media Group’s data, analytics and technology consultancy Annalect, announced in a press statement, two new senior executives in the Middle East and North Africa region. “Andreas Frangeskides has joined as Director-Marketing Solutions, while Oleksandr Cherviakov is now the consultancy’s Senior Manager-Business Solutions,” said the statement. OMG also said in the statement that they hired Joubran Abdul Khalek […]

Industry
April 26, 2018 EXCLUSIVE: Reda Raad reveals the transformation of TBWA\Raad

“We are ready to embark on the next 15 years – with [a] heavy focus on accelerating digital, mobile and creating powerful content for our clients and their brands. We strive to be the most creative and proactive communications group in the region.” These were Reda Raad’s words at the agency’s 15th anniversary in the […]

Industry
November 22, 2015 Intelligent design

The term Artificial Intelligence (AI) was coined in 1956 when American computer scientist John McCarthy defined it as “the science and engineering of making intelligent machines, especially intelligent computer programs”. AI, also known as machine learning, now refers to a machine’s use of algorithms to understand human activity and provide a response to it. There […]

Industry
October 18, 2015 RYMCO partners with OMD Lebanon and Annalect MENA

Rasamny-Younis Motor Company S.A.L. (RYMCO), the dealer for Nissan/Infiniti and other car brands in Lebanon, has tasked OMD Lebanon and Annalect MENA with its marketing analytics program. Designed to identify how successful its diverse marketing activities are in driving actual car sales, this partnership with the two Omnicom Media Group MENA companies will enhance the […]

Industry
August 25, 2015 Annalect MENA signs exclusive partnership with Ensighten

Annalect MENA, Omnicom Media Group MENA’s data, technology and analytics division, has partnered with Ensighten, an enterprise data and tag management company, to bring first-party data insights to the region’s advertisers. This partnership is designed to help them improve the efficiency and ROI of their brand campaigns. The Ensighten Open Marketing Platform enables brands to […]

Industry
August 31, 2014 Current matters

  What is the decision behind starting [email protected], given that there are many sophisticated and advanced third-party tools available for multinationals? We wanted to create a completely integrated social solution for our clients with the most sophisticated tools we have. [email protected] takes feeds from the best-in-class third party and proprietary data analytics tools. We then integrate […]

Subscribe to

our newsletter.

This site uses cookies: Find out more.

Logo
  • Insights
  • Industry
  • People
  • Culture
  • Brand Studio
  • Facebook Hub
  • Choueiri Group Deep Dives
  • OMD Corner
  • LEAD with ABG
  • About Us
  • Contact Us
  • Advertise With Us
  • Privacy Policy
  • Disclaimer
NEWSLETTER

Get a monthly round-up of Communicate's best insights

© 2020 communicateonline.me
About Us
Contact Us
Advertise With Us
Privacy Policy
Disclaimer
icon
icon
icon
icon
icon
© 2020 communicateonline.me