July 9, 2025
The UAE’s Global PR Game: How the Emirates Became the World’s Stage in 2025
If you want to understand what world-class PR looks like in 2025, look no further than the UAE. This is not just a country…
Uae
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Read moreJune 25, 2025
Mastercard and OSN+ break the rules of traditional retail advertising with Amazon Ads
Neither brand, Mastercard or OSN+, sells any physical products through Amazon, yet both orchestrated compelling campaigns that turned Amazon’s touchpoints into their playground and…
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November 9, 2023
Cop28: Progress And Challenges Revealed In Gulf’s Journey To Net Zero
As the UAE gears up to host the global climate change summit, Arabian Gulf Business Insight (AGBI) provides a guide to GCC’s current position…
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November 6, 2023
Top 30 Most Valuable Emirati & Saudi Brands: Telecom Providers Take Lead
Etisalat by e& is the number one most valuable Emirati brand.
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October 26, 2023
E-commerce Booms Amidst Middle East Inflationary Pressures
In the last three months, e-commerce has seen double-digit consumption growth rates in Saudi Arabia and the UAE.
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October 20, 2023
Yazle Announces DOOH Partnership with Invenda
The partnership will offer advertisers expanded reach, enhanced targeting capabilities, real-time insights with audience impressions, and creative excellence.
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October 19, 2023
UAE AI Minister Announces Reskilling Initiative to Boost Job Security
The 3R Program will reskill employees to harness AI technologies and help people retire earlier.
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October 3, 2023
Lumina Middle East Presents its Latest Cross-Border M&A Survey
With 80% of respondents executing or having executed an M&A transaction in the GCC in the past 12 months, the survey predicts new deal-making…
Read moreSeptember 28, 2023
WhatsApp Channels Goes Live in UAE & KSA
WhatsApp Channels have become an obsession quickly among celebrities and creators across the globe. Many have signed up from Netflix, Football Clubs like Liverpool…
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September 4, 2023
A Glimpse into the Advertising Industry 16 Years Ago
Taking a trip down memory lane, Noura Souki, Account Director at Cheil, reflects on the remarkable transformation of the advertising industry since her arrival in Dubai…
Read moreJune 21, 2023
Unleashing Sustainability in the Creative Industry: Igniting a Revolution for COP28
By David Balfour, Co-Founder of LIGHTBLUE – a creative experience agency
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May 30, 2023
UAE Emerges as 3rd Most Trusted Country Across Government, Business, NGOs and Media Institutions
The annual Edelman Trust Barometer released its global findings earlier this month, and UAE has once again emerged as one of the most trusted…
