
February 27, 2023
MENA Tech & Amazon University Esports Launch Virtual University World in UAE
University World is a newly designed space where audiences will be able to interact with each other, both in a central hall common to…
February 27, 2023
University World is a newly designed space where audiences will be able to interact with each other, both in a central hall common to…
February 23, 2023
New professional body aims to drive support, success, and celebration among Middle East employee engagement and company culture.
April 15, 2019
An analysis of the languages used through social media shows that Arabic is a dominant language within Saudi Arabia, Egypt and the UAE. Findings of…
April 13, 2019
Trio students at Middlesex University achieved winnings in both the Masar Student Creative Award for Print Competition, and the Student Integrated Award Competition at the annual…
April 11, 2019
Trio students at Middlesex University achieved winnings in both the Masar Student Creative Award for Print Competition, and the Student Integrated Award Competition at the annual…
April 11, 2019
With Ramadan quickly approaching, advertisers are planning for one of the busiest months of the year. This also extends to the digital landscape, which…
April 8, 2019
Hotwire, the global communications agency, represented in MEA through its exclusive partner Active Digital Communications, has announced an exclusive partnership with The Hoffman Agency…
June 5, 2018
Hotels in the UAE are targeting residents of the country with special discounts and offers. While most tourist spots – and sometimes hotels –…
April 23, 2018
Ramadan is a peak period for advertisers with 23 percent of TV ad spends being spent in the Holy Month according to Ipsos 2017…
February 13, 2018
Dubai Police is launching a revamped brand identity based on the key values of innovation, security, and connection H.H. Sheikh Mohammed bin Rashid Al…
August 13, 2017
Al-Futtaim Group’s Dubai Festival City (DFC) recently revamped the mall to celebrate its tenth anniversary. The revamp includes a $1.5 billion expansion and the…
July 16, 2017
JCDecaux SA, the global outdoor advertising company, has announced that it has signed with its Emirati partner, DXB Media Advertising, a new street furniture…
May 17, 2017
The Marketing Society, a global network of 3000 senior marketers headquartered in the UK, marks the first anniversary of its Middle East chapter this…
March 7, 2017
Landmark Group’s kids’ retail store, Babyshop, has reinvented its brand positioning to cater to the changing parenting styles and millennial mindsets. The new positioning,…