
March 17, 2023
State of the UAE Retail Economy Report Reveals Consumer Spending Growth of 19% in 2022
Majid Al Futtaim’s State of the UAE Retail Economy Q4 report finds that UAE recorded its strongest GDP growth since 2006, actualizing it to…
March 17, 2023
Majid Al Futtaim’s State of the UAE Retail Economy Q4 report finds that UAE recorded its strongest GDP growth since 2006, actualizing it to…
March 14, 2023
Carla Dabis, Commercial Director MEA at VICE Media, explains how Durex and Vice Media Group launched Durex Records to break stereotypes and overcome taboos in the…
April 22, 2019
According to Accenture Technology Vision 2019, an annual report from Accenture, the enterprise is entering a new “post-digital” era, where success will be based…
April 21, 2019
1st Case Study: Emirates NBD Emirates NBD is a leading bank in the UAE. Part of their corporate marketing initiatives is to build and…
April 17, 2019
By Femi Oshiga The 5G future is beginning now across the Middle East and Africa. With the technology expected to contribute billions to economies…
April 15, 2019
The growth in the penetration and pervasiveness of the Internet and smart mobile devices, especially in MENA, has led to unprecedented social media usage…
April 15, 2019
An analysis of the languages used through social media shows that Arabic is a dominant language within Saudi Arabia, Egypt and the UAE. Findings of…
April 13, 2019
Trio students at Middlesex University achieved winnings in both the Masar Student Creative Award for Print Competition, and the Student Integrated Award Competition at the annual…
April 11, 2019
Trio students at Middlesex University achieved winnings in both the Masar Student Creative Award for Print Competition, and the Student Integrated Award Competition at the annual…
April 11, 2019
With Ramadan quickly approaching, advertisers are planning for one of the busiest months of the year. This also extends to the digital landscape, which…
April 8, 2019
Hotwire, the global communications agency, represented in MEA through its exclusive partner Active Digital Communications, has announced an exclusive partnership with The Hoffman Agency…
June 5, 2018
Hotels in the UAE are targeting residents of the country with special discounts and offers. While most tourist spots – and sometimes hotels –…
April 23, 2018
Ramadan is a peak period for advertisers with 23 percent of TV ad spends being spent in the Holy Month according to Ipsos 2017…
February 13, 2018
Dubai Police is launching a revamped brand identity based on the key values of innovation, security, and connection H.H. Sheikh Mohammed bin Rashid Al…