December 19, 2025
TikTok signs joint venture deal to end US ban threat
TikTok’s Chinese owner ByteDance agrees to the new entity with Abu-Dhabi-based MGX, Oracle and Silverare on board as major investors. TikTok said Thursday it…
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Read moreDecember 16, 2025
Advertisers back AI automation for growth, but only 18% have fully integrated it: TikTok–NewtonX study
Dubai, UAE: Advertisers see artificial intelligence automation as the next major driver of business growth, but most have yet to fully embed it into…
Read moreMay 3, 2024
Group of Champions on a Mission to Counter Climate Mis & Disinformation Online
The recent circulation of misinformation on cloud seeding being the cause of UAE’s heaviest rainfall in 75 years has raised eyebrows on how far and…
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April 24, 2024
TikTok Introduces New Measures for Safer Content Creation and Sharing
TikTok has announced several updates to ensure that all communities benefit from a safer and more transparent environment.
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April 5, 2024
Netizency’s Social Recap: March 2024
Ala Shashaa, Data and Insights Director at the regional digital marketing agency Netizency, shares with Communicate a social recap analyzing the discussions in the…
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March 11, 2024
Netizency’s Social Recap: February 2024
Ala Shashaa, Data and Insights Director at the regional digital marketing agency Netizency, shares with Communicate a social recap analyzing the discussions in the…
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February 27, 2024
Ramadan on TikTok: Authenticity and Inclusivity Key Ingredients for Brands to Succeed
By Puja Khandelwal from Ipsos in collaboration with TikTok.
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January 31, 2024
TikTok’s What’s Next Trend Report Reveals Marketing Insights for 2024 in MENA
The report introduces the concept of Creative Bravery, driven by three actionable trends: Curiosity Peaked, Storytelling Unhinged, and Bridging the Trust Gap.
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January 18, 2024
TikTok Creator Awards Honors the Best in Creativity from the MENA Region
The awards ceremony recognized creators across several categories such as fashion, food, music, education, and entertainment.
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January 12, 2024
Unlocking #HerAmbitions: Second Edition of TikTok Creator Hub to Empower Women in Business
TikTok to support women entrepreneurs in MENA with second edition of Creator Hub.
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October 24, 2023
5 Reasons Why Brands Should Launch Their Commerce Strategy on TikTok
The holiday season is just around the corner and video shopping ads are making their way successfully on TikTok.
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September 8, 2023
Five Misconceptions about Gen Z and TikTok
By Fatema Lokhandwala, Senior Content Editor, Socialize
Read moreSeptember 6, 2023
Kantar Report: Amazon is Consumers’ Preferred Ad Platform for a Second Year in a Row
New Kantar research shows more marketers will cut ad spend on X in 2024 and TikTok is officially the world’s most attention-grabbing ad platform.
