There are four key ways to reach customers in Saudi Arabia, according to Mustafa Ismail CEO of Smaat, a digital marketing company, that works…

An analysis of the languages used through social media shows that Arabic is a dominant language within Saudi Arabia, Egypt and the UAE. Findings of…

After a series of new business acquisitions and a successful 2018, entourage is expanding into KSA. “This is the year of Saudi,” says entourage…

2018 was a transformative year for Saudi Arabia, socially and politically, but also for brands.   One such brand is Saudi Telecom Company (STC) that closed…

The media sector in Saudi Arabia, much like the country itself, is undergoing massive changes. In April 2017, new ministers for Culture and Information…

Arab News will become the first newspaper in Saudi Arabia to have a gender-balanced newsroom, and it intends to achieve this goal in less…

Arab News editor-in-chief Faisal J. Abbas presents the award to veteran Saudi journalist Khaled Almaeena, former editor of Arab News Saudi English-language daily, Arab…

The Kingdom of Saudi Arabia has been referred to as the land of many things: traditions, dichotomies, misconceptions. Regionally, advertisers are constantly grappling with…

Outdoor advertising company JCDecaux has announced that its subsidiary JCDecaux ATA – held 60 percent by JCDecaux, 40 percent by ATA – has won…

Claims by the UAE law firm Baker & McKenzie Habib Al Mulla in a press release, distributed by public relations company ASDA’A Burson-Marsteller, and…