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Gosia Wajchert, Regional Director MENAT – Addressable Media and Digital Partnerships at Mediabrands, deep-dives into the trends that will shape programmatic advertising in the…

Help us understand how the agency’s workforce has been impacted financially by the pandemic.

The new online initiative aims to provide support to young Arabic-speaking PR professionals.

The acquisition is meant to extend Aleph Holding’s global footprint.

In an exclusive interview, Mustafa Shamseldin, Senior VP & Chief Marketing Officer – Africa, Middle East, and South Asia at PepsiCo shares with Communicate…

Last week, sports brand Adidas launched the world’s first-ever liquid billboard, for the launch of the brand’s burkini swimwear collection. The campaign was conceptualized…

By Richard Nicoll, Chief Strategy & Capability Officer at Liquid

By Murat Yoldas Ertugrul, MENA region VP of full-service digital agency, Emakina