By Mohamed Elshamy – Industry Head, Egypt at Google Middle East and Alex Brunori – Head of Creative Works, the Middle East and North…

Senior Emirati business leader Tariq Bin Hendi will advise on the agency’s growth across the Middle East region.

Dubai-based agency Sociate Communications signs luxury furniture brand Kit & Kaboodle as its Public Relations client. 

Hypermedia launched today its latest OOH media concept on Sheikh Zayed Road, the “Z Gallery – Art of Media”, a network of more than…

The 92nd Saudi National is just around the corner. It is a celebration of pride and honor for the nation’s people but it’s also…

According to a report commissioned by Mckinsey, 71% of consumers expect companies to deliver personalized interactions and about 76% of them get frustrated when…

By Aasim Shaik, Managing Director at LPS

The program designed to inspire the next generation of female talent across the fields of technology, engineering, design and business completed its first phase…

Houbara Communications, locally-based communications consultancy in the region, has promoted Vicky El-Kassir to Director and Raaziqa Hassen to Account Director to support business growth.

New research shows mobile app installs and spending among UAE consumers is on the rise indicating the maturity of mobile as a primary engagement…

A new study from Juniper Research has found the global number of NFT (Non-fungible Token) transactions will rise from 24 million in 2022 to 40 million…

W Motors is launching the HyperWolves NFTs, representing the spirit animal of the W Motors cars, the Wolf.