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May 22, 2023
UM Presented a Global-First Brand Lift Study with TikTok
The future-proof agency showcased its latest research piece in partnership with TikTok to provide its clients with brand lift principles to maximize campaign efficiency…
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April 27, 2023
New Problems Demand New Solutions
By Rishad Alavi, Data and Analytics Manager at UM UAE
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May 17, 2022
Top 30 Leaders 2021: #13 Tarek Miknas
CEO at FP7McCann Middle East, North Africa & Turkey
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May 16, 2022
Top 30 Leaders 2021: #12 Dany Naaman
CEO at Havas Middle East
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May 16, 2022
Top 30 Leaders 2021: #11 Ravi Rao
CEO at GroupM MENA
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May 13, 2022
Top 30 Leaders 2021: #10 Shadi Kandil
CEO at MCN Mediabrands
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May 13, 2022
Top 30 Leaders 2021: #9 Nassib Boueri
CEO at Wunderman Thompson MENA
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May 12, 2022
Top 30 Leaders 2021: #8 Eddy Maroun / Elie Habib
Co-Founder & CEO / Co-Founder & CTO at Anghami
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May 12, 2022
Top 30 Leaders 2021: #7 Sam Barnett
CEO at MBC Group
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May 11, 2022
Top 30 Leaders 2021: #6 Bassel Kakish
CEO at Publicis Groupe Middle East & Turkey
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May 11, 2022
Top 30 Leaders 2021: #5 Jomana Al-Rashed
CEO at Saudi Research and Media Group (RSMG)
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May 10, 2022
Top 30 Leaders 2021: #4 Elda Choucair
CEO at Omnicom Media Group MENA
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May 10, 2022
Top 30 Leaders 2021: #3 Dani Richa
Group Chairman & CEO at BBDO Middle East, Africa & Pakistan
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May 9, 2022
Top 30 Leaders 2021: #2 Ghassan Harfouche
Group CEO at Middle East Communications Network (MCN)
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