
September 14, 2023
AI in Advertising – The Tech is Already Available for MENA Marketers
By Terry Kane, Managing Director across MEA at The Trade Desk.

September 14, 2023
By Terry Kane, Managing Director across MEA at The Trade Desk.

September 11, 2023
In her journey to becoming the Group Chief Commercial, Marketing & Product Officer (VOD, Global) at Shahid, Natasha Matos-Hemingway embraced diverse experiences in the tech and…

March 25, 2018
Fashion retailer, Centrepoint, has joined forces with music streaming platform Anghami, in the Middle East, for a new season of “Anghami Sessions”. The collaboration…

September 4, 2016
For the first time, L’Oréal Middle East is participating in the group’s international business game Brandstorm. The game offers an opportunity for students around…

July 19, 2016
Abdulla Al Gurg In a continuous changing market environment, operational efficiency remains important. However, retailers are leveraging data and new technologies to optimize demand…

July 4, 2016
Global marketing and communications group Publicis announced the signing of a strategic partnership with internet giant Tencent earlier this week at the Viva Technology…
December 6, 2015
I can recall a time when the most primitive mobile phones were a marvelous addition to our lives, when computers became household products, moving from…
November 25, 2015
In July 2015, Aaron Lau, CEO of Cheil Greater China, was tasked with additional duties as the president of international [operations]. He sits down…
November 24, 2015
Let me start by asking you the much-debated question – which came first, the chicken or the egg? Many scientists and researchers have come…
November 17, 2015
On September 18, it was revealed that German carmaker Volkswagen (VW) had been cheating its consumers and regulatory bodies in addition to lying to…
November 12, 2015
Pinterest introduced a feature on Monday that allows users to search for products with pictures instead of words. Dubbed visual search, the technology might…
November 8, 2015
Facebook knows a lot about where you go online, but it also knows a lot about where you go in the real world. And…
November 4, 2015
Today, people are talking about the world being engulfed by the digital forum – all communications are part of the digital era. All shouts…
November 1, 2015
Data is arguably the hottest commodity in marketing, which makes it a tempting target for bad actors. But it’s not just Eastern European hacking…