February 22, 2021
The State of Influencer Marketing In 2021
The Influencer Marketing Benchmark Report highlights how the pandemic affected the world of influencer marketing.
Influencers
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Read moreNovember 8, 2020
Brand Ripplr Changing the Game in the Influencer Marketing Space
Brand Ripplr, a state-of-the-art influencer marketing platform based in the UAE making a big splash in the influencer marketing sector, has just secured $1million…
Read moreFebruary 28, 2016
Meltwater launches new tool in the UAE
Global media intelligence firm Meltwater has launched its Media Contact Database in the UAE to deliver a solution for marketing and PR companies to…
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June 16, 2015
The show must go on
The production house was, once, a very defined roof under which a very defined set of people lived. They all knew their roles…
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May 19, 2015
Tipping the scale
Increasingly, social media personalities are achieving celebrity status and turning into what brands call “influencers”. The ability of these personalities to connect with their…
