
April 26, 2023
Intent-Based Marketing with AI & its Impact on Reducing Costs and Increasing ROAS
By Lovetto Nazareth, managing director of Prism Digital

April 26, 2023
By Lovetto Nazareth, managing director of Prism Digital

August 31, 2022
By Richard Nicoll, Chief Strategy and Capability Officer at Liquid Retail

August 14, 2019
Facebook Inc. just completed a massive fine of $5 billion settlement with the U.S. Federal Trade Commission following the probe on its privacy practices.…

August 8, 2019
It’s every company’s dream to know the real-time location of its audience, deeply understand them and know exactly how, when and where to speak…

August 6, 2019
By Ethan Jakob Craft After a trial run in Canada that’s been ongoing since May, Instagram announced on July 17 that it would be…

August 5, 2019
By Sharvari Alape Technological advancements through digital innovations are driving companies to transform their workforce. According to a report by Research and Markets, the…

August 1, 2019
Van Gogh is unique. No other human being could mimic his work to perfection – but an AI could. A quick search on the…

July 27, 2019
By Garett Sloane Amazon has struck a deal with The Trade Desk and Dataxu, two sources of online advertising, to deliver commercials to Fire…

July 9, 2019
By Adam Kleinberg Direct-to-consumer (DTC) business models have been heralded as the antidote to disruption. From the moment Unilever wrote a billion-dollar check to…

June 25, 2019
Google is testing a carousel format for text-based search ads on mobile, as the tech giant considers adding more inventory on tiny screens without…

June 21, 2019
By Alexander Jutkowitz It’s 8 a.m., and you step on to the subway [metro] to get to work. You automatically look down at your…

June 17, 2019
He turned an average-sized plastic manufacturing company into a marketing services giant with a market value of $20 billion. After 33 years of service,…

June 17, 2019
By I-Hsien Sherwood Global ad sales growth will continue to slow this year, according to a new report from ad forecaster Magna. Ad revenue…

June 13, 2019
By Mohamed Itani Let’s face it, some of you must have thought of or desired at some stage to manage your media in-house. Well,…