
May 6, 2024
Netizency’s Social Recap: April 2024
Ala Shashaa, Data and Insights Director at the regional digital marketing agency Netizency, shares with Communicate a social recap analyzing the discussions in the…
May 6, 2024
Ala Shashaa, Data and Insights Director at the regional digital marketing agency Netizency, shares with Communicate a social recap analyzing the discussions in the…
April 30, 2024
As STEP reveals its refreshed brand identity after 12 years, Communicate speaks exclusively with Ray Dargham, Co-Founder and CEO of STEP, on the tech…
September 15, 2023
UM Turkey has built an application that will revolutionize the way the technology is utilized in media for the future.
September 14, 2023
Marking the first-ever AI conference of its kind in the MENA region, the state-of-the-art technology and immersive digital art installations set the stage for…
September 14, 2023
By Terry Kane, Managing Director across MEA at The Trade Desk.
June 8, 2023
AI in PerformanceMax automatically generated creative assets and Merchant Centre Next available in the Kingdom.
May 31, 2023
Sprinklr’s proprietary AI, built over the past decade, is focused specifically on deriving insights from unstructured customer experience (CX) data. It leverages more than…
May 30, 2023
By Fares Akkad, Regional Director for Middle East and Africa at Meta
May 16, 2023
The ad tech company has advanced its capabilities, powered by contextual AI technology, Liz, to offer optimized creatives, allowing brands to maximize attention with…
May 10, 2023
DigitAll, a subsidiary of W Group leading digital transformation and the evolution of measurable smart media in the region, and Advertima, a retail media…
May 9, 2023
AppsFlyer has announced the launch of its new measurement and Data Clean Room support for ChatGPT plugins. Brands and marketers can now measure the…
November 30, 2022
By Rasheeqa Jacquesson, Marketing Science Partner for MEA at Meta
March 10, 2022
A small core of companies, about 7% globally and 1% in the Middle East have achieved nearly twice the efficiency and three times the…
February 28, 2022
Kamal El Agha, Head of Data and Tech at Havas Middle East, explains why and how an intelligent creative engine will make a difference…