
January 31, 2026
What job cuts? Creators add GenAI to their toolkit
Brands are investing in creator commerce teams, partnerships, and services that translate attention into measurable purchases—creating jobs not only for creators but also for…

January 31, 2026
Brands are investing in creator commerce teams, partnerships, and services that translate attention into measurable purchases—creating jobs not only for creators but also for…

January 30, 2026
Global marketing leaders are rapidly reshaping their strategies as artificial intelligence becomes a core responsibility alongside revenue growth and customer satisfaction, according to a…

December 12, 2025
The partnership represents a dramatic shift for an industry that has largely been battling AI companies in court. Walt Disney and OpenAI have announced…

December 9, 2025
President Donald Trump announced on Monday that he has reached an agreement with Chinese President Xi Jinping to permit US chipmaker Nvidia to export…

December 8, 2025
Global advertising spending is expected to grow far faster in 2025 than previously projected, helped by lighter-than-anticipated tariff impacts and a surge in investment…

December 4, 2025
By Hadi Khatib A 2025 report by Mckinsey said that GenAI and advanced personalization are no longer theoretical data projections, but rather mainstream revenue…

December 4, 2025
GoWit One consolidates automation, multi-retailer unification, and real-time intelligence into a single dashboard. Global AdTech firm GoWit on Thursday unveiled GoWit One, a unified…

December 3, 2025
AI-driven conversations accelerate trust and shorten the path to purchase, says AI search optimization expert Ema Fulga. There is much talk around the technological…

November 28, 2025
The Group said that Potentialis is rooted in its belief that AI should help people become more powerful, not more replaceable. Publicis Groupe Middle…

November 28, 2025
The two-day program features more than 50 keynote sessions, over ten hands-on workshops, and interactive demo zones that showcase real-world AI applications. Machines Can…

November 27, 2025
CAFU, the region’s first on-demand fuel delivery app, allows users to request fuel at residential areas, office complexes, and other spaces through its mobile…

November 27, 2025
Global data center power needs are projected to grow from 86GW in 2025 to 198GW by 2030, the Middle East’s unique positioning offers a…

November 27, 2025
beIN STREAM represents a significant departure from traditional broadcasting infrastructure. The subscription-based service utilizes dedicated streaming devices and moves all processing to the cloud.…

November 17, 2025
By Jim Kruger, CMO at Informatica Every year, marketers planning ahead tend to fixate on external forces. We analyze market trends, economic conditions, consumer…