A new report by Innovid highlights the state of CTV advertising adoption.

Communicate shares the key takeaways from ABG’s recent webinar

Survey is spearheaded by ABG in the region to understand how diverse, equitable, and inclusive our marketing & advertising industry is.

The campaign was created and produced by Havas Middle East, with the strategic direction and inputs from Germany-based agency Die Zwei. 

Robbins will lead the agency’s creative responsibility across all brands and clients

Following a successful pitch earlier this year, DDB is launching luxury jewellery and watchmaker Piaget’s Ramadan campaign called “Turn For Extraordinary.” 

Tahaab Rais, Regional Head of Strategy & Truth Central at FP7 McCann MENAT, confronts the culture crisis the industry faces today and proposes ways…

A new study by IAB reveals that the industry’s perceived sense of readiness around the loss of third-party cookies does not align with the…

The partnership will give access to unique short video and global instant communication products.

Thamer will head all the Groupe’s operations in Saudi Arabia and work with senior management to help clients win in a data-led, digital-first world…

Rasha Karim will be taking the helm immediately.

Blanfuney was recently appointed Head of Strategy at DDB Dubai.