
June 24, 2025
The CTV Conductor: where the melody of brand meets the rhythm of results
For years, brands have struggled to reconcile brand building and performance marketing. It’s been a battle between the soaring melody of brand and the…
June 24, 2025
For years, brands have struggled to reconcile brand building and performance marketing. It’s been a battle between the soaring melody of brand and the…
June 23, 2025
A few years ago, Saudi Arabia wasn’t even in the top 50 tourism destinations globally. Today, it ranks in the top 10. At Cannes…
April 11, 2025
In a region where heritage runs deep and the future shines bright, Mercedes-Benz has partnered with Team X to create a Ramadan campaign that…
April 10, 2025
Dubai Lynx, MENA’s leading platform for creative excellence and effectiveness, has announced the winners of its 2025 Awards, celebrating the most outstanding creative work…
April 10, 2025
Innovative print experience transforms period education through sensory-first design
April 10, 2025
The Saudi Investment Bank (SAIB), in partnership with Impact BBDO, has launched a bold and innovative Anti-Fraud Campaign as part of its Corporate Social…
April 10, 2025
Effie Worldwide, the global authority on marketing effectiveness, is proud to unveil the 58 Global Grand Contenders in the 2024 Global Best of the…
April 9, 2025
Just like Heinz, it will be worth the wait.
April 9, 2025
The agency’s fresh identity in MENA, new offerings, and growing leadership team lay the groundwork for the next decade.
April 9, 2025
9Yards and GIMC will collaborate across a wide portfolio of services, from advertising, PR, media buying, multi-media production, digital and influencer marketing, to big…
April 8, 2025
Saatchi & Saatchi Middle East and UAE-based women’s platform ItsHerWay have launched The Leave of Absence — the country’s first corporate pledge encouraging businesses…
April 8, 2025
Brand View was created for the purpose of Empowering Brands, Retailers, and Distributors Across the GCC & MENA Region.
April 8, 2025
Roy Nasrallah, VP marketing at GMG, explains exclusively to Communicate how they created a new product geared towards gamers, and how understanding data helps…
April 8, 2025
UAE-based independent production house, 1301 Films continues to make waves in the industry, boasting a diverse portfolio that includes line producing for award-winning Yellow…