Filling Gaps in the Influencer Marketing Industry
Vaibhav Odhekar, Managing Director – India and the Middle East at AnyMind Group, explains how the new AnyTag platform helps address the many challenges of the influencer marketing space.
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Read moreMay 26, 2024
MENA Effie awards mark 16th edition with grand celebration in Riyadh
Against the backdrop of Riyadh Season 2025, the MENA Effie Awards celebrated their 16th year of recognizing top marketing work across MENA. The event…
Read moreMay 26, 2024
L’Oréal-UNESCO program honors 12 Arab female scientists
The 12 honorees represent a diverse cohort tackling some of the region’s most important scientific challenges. The L’Oréal-UNESCO For Women in Science Middle East…
Read moreMay 26, 2024
Publicis Groupe bets on human-first AI with Potentialis Playbook
The Group said that Potentialis is rooted in its belief that AI should help people become more powerful, not more replaceable. Publicis Groupe Middle…
