Filling Gaps in the Influencer Marketing Industry

Canadian retail giant Loblaw Companies Limited has launched what it calls a first-of-its-kind grocery shopping experience inside ChatGPT — signalling how conversational AI is…

Podcast advertising closed 2025 with a powerful surge, as fourth-quarter spending jumped 32% year-over-year, underscoring the medium’s transition from experimental buy to mainstream marketing…

This year, marketing has matured. AI-driven discovery, real-time measurement, and long-term creator partnerships are no longer experiments—they’re standard practice. Brands are refining strategies to…

Former OpenAI researcher Zoë Hitzig warned that strong commercial incentives could eventually erode early safeguards, drawing parallels with the evolution of advertising practices at…