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Search Results for : Geometry Global

Top 30 Leaders 2021: #25 Nick Walsh
People
May 25, 2022
Top 30 Leaders 2021: #25 Nick Walsh
Top 30 Leaders 2021: #15 David Fox
People
May 18, 2022
Top 30 Leaders 2021: #15 David Fox
Meet the Game-Changers of 2021
People
April 01, 2021
Meet the Game-Changers of 2021
Say Hello to Safwan El Roufai People
April 16, 2020 Say Hello to Safwan El Roufai

Geometry Global, WPP’s end-to-end creative commerce agency has appointed Safwan El Roufai to lead its experiential offering as Executive Vice President for Middle East & North Africa. Communicate got an exclusive interview with Roufai to learn more about his new role and what plans he has in store for the agency. Why make the shift from […]
What Geometry’s global rebrand indicates Industry
February 12, 2018 What Geometry’s global rebrand indicates

Launched in 2013, Geometry Global is a brand experience agency operating in 56 markets worldwide including Dubai, Bahrain, Beirut, KSA and Egypt. Since its launch five years ago, the agency has now unveiled a new brand reflecting the changes in the industry – and the agency – over the years and its focus on omnichannel. […]
10 divorces of 2015 Industry
January 26, 2016 10 divorces of 2015

Remember how we said signed documents are a rational way to ensure that relationships stand the test of time and rocky grounds? Yeah, turns out we were wrong. With that in mind, we review those who untied the knot – for better or for worse.   1. Cadillac leaves Leo Burnett for Saatchi & Saatchi […]
Good, better, best Industry
December 21, 2015 Good, better, best
As the year draws to a close, Communicate looks back at who won what to determine its Agency of the Year ranking.
Geometry Global’s Jo Booth enters regional activation with fresh eyes Industry
June 23, 2015 Geometry Global’s Jo Booth enters regional activation with fresh eyes

One of Geometry Global’s latest recruits, Jo Booth, joins WPP’s activation arm as the regional head of strategy in Dubai. We recently had the opportunity to speak with her about her new role, Geometry’s regional presence, and her hopes and dreams. An aspect of her role that Booth wants to highlight is campaign measurement and […]
Bland together Industry
January 06, 2015 Bland together
In September, Product of the Year (POY), an independent awards program recognizing consumer-voted goods held a panel discussion under the theme “Getting Under the Skin of Shoppers”
Redefining brand activations Industry
September 04, 2014 Redefining brand activations

Born out of the merger between brand activation agency G2, OgilvyAction and JWTAction, WPP activation agency Geometry Global was officially launched across the Middle East and out of Dubai in late May. Nearly four months into the launch, Communicate sat down with Geometry Global’s general manger Nick Walsh, executive creative director, Ben Knight and planning […]
Geometry Global launches Middle East Operation Industry
May 19, 2014 Geometry Global launches Middle East Operation

  Complete activation agency WPP agency Geometry Global – born out of the merger between brand activation agency G2, OgilvyAction and JWTAction – today celebrated its official launch across the Middle East with an exclusive event for key stakeholders and senior clients at The Address, Downtown Dubai. A significant step towards expanding the Europe, Middle East […]