Search Results for : Dailymotion

PHD has secured an exclusive launch partner agreement for Unilever with Digital Media Services (DMS) for its new DMS Video product. The agreement is designed to safeguard Unilever’s investments by securing an inventory that adheres to the marketer’s stringent viewability guidelines, a particularly important concern today. The FMCG group will receive privileged access to the Choueiri […]

The Conde Nast of old aimed to sign star scribes like Christopher Hitchens and photographers like Annie Lebowitz. The Conde Nast of now has its sights set on YouTube stars. To meet the content demands of its growing millennial audience, the magazine publisher’s digital-video division, Conde Nast Entertainment, has begun signing YouTube stars to wide-reaching agreements […]

  You recently moved to Yahoo after a 30-year stint in television. What will your previous experience in broadcasting bring to Yahoo? A number of things: I have an understanding of business-to-user experiences, an appreciation of audiences – which I think is critical – but also a deep understanding of and contacts within the advertising […]

  WPP has announced that GroupM, its wholly-owned global media investment management company, has agreed to take majority stake in aMVG (Aerodeon), a mobile media agency and mobile technology company in Turkey. Founded in 2002, aMVG (Aerodeon) specializes in developing mobile media strategies and technologies for its clients.This includes mobile media buying and planning, mobile marketing […]