September 4, 2023
A Glimpse into the Advertising Industry 16 Years Ago
Taking a trip down memory lane, Noura Souki, Account Director at Cheil, reflects on the remarkable transformation of the advertising industry since her arrival in Dubai…
Uae
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Read moreJune 21, 2023
Unleashing Sustainability in the Creative Industry: Igniting a Revolution for COP28
By David Balfour, Co-Founder of LIGHTBLUE – a creative experience agency
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March 16, 2021
The Year of Pivot At Global Village
Communicate spoke with Jaki Ellenby, Executive Director – Marketing and Events at Global Village to understand how the theme park adapted their communication strategy…
Read moreMarch 16, 2021
Introducing The MENA’s Snapchatter Generation
Snap Inc’s new report puts a spotlight on Snapchatters in UAE and KSA.
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March 2, 2021
Science + Emotion = Engagement
Khaled AlShehhi, Executive Director Marketing & Communications for the UAE Government Media Office, recalls how Hope’s arrival to Mars was lived right here on Earth.
Read moreFebruary 25, 2021
The Changes In Media Consumption Around The World
The new report by YouGov looks at the changes that happened in the way people consume media and the rise of the paid subscription…
Read moreFebruary 25, 2021
New Research Shows Popularity And Reach of YouTube in UAE And Saudi Arabia
Data from Kantar shows that YouTube reached over seven million individuals in the UAE and 20 million individuals in Saudi Arabia (ages 18+) last…
Read moreFebruary 16, 2021
52% of Internet Users in the UAE Use Social Media Platforms to Research About Brands
The new report by We are social and Hootsuite highlights the importance social media platforms on finding information about their favorite brands.
Read moreJanuary 21, 2021
How 180 MENA Aims to Be Part of the Region’s Culture of Progress
Sander Volten and Youssef Chahine tell Communicate about 180’s expansion plans in the MENA region.
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January 20, 2021
The Right Message, for the Right Audience, at the Right Time and in the Right Place
This marketing mantra has remained true for decades but it’s only now that marketers can operate with the confidence they’ve got this right.
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January 20, 2021
The Effects of the Pandemic on Customer-Brand Interactions
YouGov MENA conducted an exclusive research for Communicate to understand how brand loyalty has been impacted during the course of 2020. Communicate discusses the…
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January 5, 2021
Meet Taryam Al Subaihi, MEPRA’s First Emirati Chairperson
Communicate speaks with Taryam Al Subaihi, MEPRA Chair & Head of Corporate Communications, EWEC to understand MEPRA’s plans for 2021.
Read moreJanuary 4, 2021
Accelerating Frontline Health Efforts Through the Power of Communications
By Amer Aidi, Group Marketing and Communications Director at Abu Dhabi Health Services Company – SEHA
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December 8, 2020
#ThisHappened on Twitter in 2020
His Highness Sheikh Mohammed bin Rashid leads the conversation on Twitter
