AI and loT set to accelerate the transformation of digital and cultural tourism in the Middle-East

Group-IB, one of the global cybersecurity leaders, has uncovered a worldwide scam campaign targeting users in over 90 countries all around the world, including…

The creative campaign will support the cultural and creative industries and will be integral to the future growth and economy of the UAE.

A first-of-its kind research published in the UAE decoded the many characteristics PR and communications professionals across three stakeholder groups.

UAE-born fresh juice maker Barakat and and social agency Havas Middle East collaborated with artists from different emirates to create limited edition juice bottles…

Initiative celebrates the nation’s 50th anniversary.

Influencer marketing agency Brand Ripplr launches the region’s first barter influencer platform.

Tawasal Expo 2020 special series meets with the event’s partners and key players.

Data gathered by mobile marketing platform, Appsflyer observes a 43% spike in consumer spending across mobile retail apps.

By Zarnaz Arlia, Chief Marketing Officer at Emplifi

Global Black Friday study reveals UAE & KSA shoppers are among the highest spenders.

451 Research and AppsFlyer release research about evolving consumer behaviors and identified UAE businesses’ mobile application and marketing strategies.