In an era when sports initiatives are multiplying across the globe, one voice stands out with a clear philosophy: powerful sports branding is not…

The future of sport isn’t just about what happens on the pitch. It’s about delivering personal, profitable experiences – every single day. And behind…

Precision Football is a cutting-edge facility that is set to become the home of football in the region. As well as providing the best…

Publicis Groupe Middle East appointed you as Head of Sport and Commercial Investment MENA. In this newly created role, you will lead the Groupe’s…

Apparently there is a major upgrade coming at TOD. Can you tell us more about what it will entail in terms of specifications? Yes,…

As the Middle East continues to make global headlines by becoming an international hub for hosting mega-events, the region’s sports and music tourism sector…

By Alex Andarakis, Managing Director & Founder of Andarakis Strategy & Management Consultancy

The initiative aims to shed light on the hidden and long-term benefits of sport.

Starzplay Sports aims to disrupt live sports streaming in MENA.

YouGov’s new report, Global Sports 2022: Uncovering the Socially Responsible Sports Fan, is an in-depth analysis of the sports fan of today, their profile…

There is more content out there than at any other point in time. Some moments get more eyeballs than others, though. Communicate looks at…

Vuclip, mobile video on demand [VOD] service for emerging markets, has announced a partnership with the World Wrestling Entertainment (WWE) Ltd. to provide WWE…