
May 16, 2024
Exploring the Creative Ad Landscape in the Era of AI
AppsFlyer’s latest report reveals key insights about the intersection of AI, user-generated content, and the quest for the ‘creative winner’ in the complex world of digital…

May 16, 2024
AppsFlyer’s latest report reveals key insights about the intersection of AI, user-generated content, and the quest for the ‘creative winner’ in the complex world of digital…

May 15, 2024
The Global Consumer Outlook Report 2024 sheds light on the top concerns of UAE consumers and explores trends and insights that shape the consumer landscape.


December 9, 2022
YouGov’s latest Global Media Whitepaper report studies media behavior across 18 international markets. The report finds out how in-person media activities are most likely to…

July 29, 2022
Release is meant to reflect the platform’s progress over the past decade.

July 20, 2022
The report highlights emerging opportunities for brands and marketers to connect with audiences.

May 13, 2022
Findings highlight the risk, and reality, of abuse of new technologies.

May 10, 2022
Ads safety annual report reflects efforts to prevent malicious use of Google’s ads platforms.

August 24, 2021
The report follows a global survey of marketing strategists and shows that strategy is growing in importance and divergence but lacks diversity in its hiring.

November 12, 2020
We Are Social unveils the latest edition of its annual trends report, Think Forward 2021.

October 6, 2019
According to a new report from Accenture to be released this week, disruption from innovative digital technologies could put more than US$575 billion of…

June 17, 2019
By I-Hsien Sherwood Global ad sales growth will continue to slow this year, according to a new report from ad forecaster Magna. Ad revenue…

April 19, 2018
‘Brand intimacy’ agency MBLM recently released its 2018 report, which is a study of brands based on emotions. The agency defines brand intimacy as…

June 28, 2017
As much as 83% of marketers in EMEA will increase their budget over the next 12 months, and in five years’ time, 40% expect…