
January 23, 2026
Snap’s 2025 AR Ramadan Mall reached 16.8 million MENA users
Now in its fourth year on Snapchat, the AR Ramadan Mall was designed as a digital village inspired by Gulf heritage towns, allowing users…

January 23, 2026
Now in its fourth year on Snapchat, the AR Ramadan Mall was designed as a digital village inspired by Gulf heritage towns, allowing users…

December 23, 2025
As 2025 comes to a close, Ramadan stands out as one of the most defining moments for Egypt’s advertising industry — particularly for real…

February 24, 2022
By Rana Bouri, Head of Marketing, MENA at Meta

June 9, 2021
Shahid VIP reaches subscriber milestone.

March 23, 2021
TikTok’s Jochen Bischoff, Head of Consumer Business Partnerships GCC, Global Business Solutions, and Fahad Osman, Regional Director – Global Business Marketing, METAP, on how brands…

March 2, 2021
The streaming platforms latest report was published to give brands an idea on how to reach users during the holy month.

June 7, 2020
Rami Zeidan, Head of Video and Creative at TikTok, explains how the platform’s creative community united to come up with virtual Ramadan traditions during…

June 7, 2020
Consumers look to businesses to feel more positively about how these brands support society. A recent global study by Kantar on Twitter shows that,…

May 17, 2020
During the holy month of Ramadan, food companies must abstain from showing food in their ads to avoid temptation during fasting.

May 6, 2020
Abdulrahman Inayat, Co-Founder and Director of KSA-based independent marketing communications consultancy W7Worldwide, on how to communicate with the community during the holy month. The…

May 5, 2020
Babyshop celebrates Ramadan using children’s words of hope and compassion. At a time when many brands are trying to spread messages of solidarity and…

April 28, 2020
Mobile advertising platform, Ad Colony unveils some interesting findings on consumer behavior on mobile as the holy month of Ramadan begins. The company surveyed people…

April 26, 2020
The impact of social distancing as a result of the COVID-19 crisis has been felt across industries and sectors, with technology and social media…

March 30, 2020
Henry Windridge, Head of Brand – MEA at Discovery and Rowan Ashraf, Snap Content Manager at UTurn, talk about creating content on Snapchat for…