“PR is a dying industry.” It’s something I hear often. But the reality is very different. Yes, the industry has changed, but it’s far…

‘Knowledge is power’ has been long established. However, if knowledge gets twisted or misrepresented it can be dangerous. Misinformation and disinformation are ranked high…

The public relations industry is evolving. What once relied mainly on press releases, media interactions, and editorial coverage has now expanded into a complex…

The independent agency will be catering to the luxury hotel’s PR and communications needs.

By Tanu Chopra, Founder and Chief Storyteller, Hope Founderz

The merging of the agency giants creates a business of more than 30,000 people in 64 markets.

By Baha Hamadi, Founder & Managing Director, Keel Comms

By Baha Hamadi, Founder & Managing Director, Keel Comms

90% of those surveyed believed that the responsibility of tackling climate change falls on the PR profession.

Injeel Moti, Founder of Catch Communications, explains why flipping the narrative around PR is critical to a sound marketing strategy, especially when trying to…

Ingham died on March 16 at the age of 47, after a short illness.

PRCA MENA was launched in 2016 with the aim of raising standards in PR and communications.