February 20, 2025
SPARKS & HONEY EXPANDS TO MENA WITH DUBAI OFFICE
Omnicom’s cultural intelligence and foresight consultancy sparks & honey has expanded into the Middle East with the opening of an office in Dubai.
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Read moreFebruary 17, 2025
OMD EGYPT PROMOTES RITA BOULOS TO GM AND RAEIF HASSAN TO DEPUTY GM
By promoting Rita Boulos to General Manager and Raeif Hassan to Deputy General Manager, OMD Egypt’s CEO, Tarek Jaffar, has given the leading media…
Read moreJanuary 18, 2019
Omnicom Media Group refreshes brand after 20 years
For the first time in 20 years, Omnicom Media Group has refreshed its brand identity system, including a new logo with the OMG acronym,…
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January 15, 2019
JUST IN: OMD wins media mandate for Zain
Following an extensive multi-agency review process, Zain Group, a Middle Eastern mobile operator headquartered in Kuwait, has appointed OMD as its new strategic media-buying…
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December 16, 2018
Why this agency’s trashy Christmas is a good thing
The UK alone used 125,000 tonnes of plastic wrapping last year, especially around Christmas 500 million canned drinks are sold over the festive period…
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November 21, 2018
Omnicom Media Group’s latest step to fighting ad fraud
Mobile ad fraud is on the rise and is estimated to have doubled since last year. Juniper Research has estimated that advertisers will lose some…
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July 22, 2018
Why are Omnicom’s shares the lowest they’ve been in 9 years?
Omnicom Group suffered its biggest decline in nine years after posting sluggish results, renewing concerns that the ad giant can weather media disruption spurred…
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July 9, 2018
The rise of consultancies: Not a Greek tragedy after all
By Christos Solomi, executive director – programmatic, Omnicom Media Group MENA With a name like Christos Demetrios Solomi, you can easily guess that I…
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March 4, 2018
This skin care company has renewed its contract with OMD
Following a competitive review involving digital and creative agencies, Beiersdorf (BDF) has reappointed OMD to manage its creative and digital assets. The new three-year…
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February 21, 2018
Savola Foods extends partnership with OMD
Following a statutory review of its offline media arrangements, Savola Foods has concluded its recent pitch with the appointment of OMD Egypt. The agency…
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May 18, 2017
Infiniti and OMD win at Festival of Media Global and MENA
At the recently held Festival of Media Global in Rome, OMD UAE received another trophy for its “Unleash your Potential” Infiniti Q50S campaign, taking…
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March 15, 2017
Hearts & Science wins Americana account
Americana Group has concluded its three-way agency review with the appointment of Omnicom Media Group’s Hearts & Science. The account was previously handled by…
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January 4, 2017
OMD partners with EMIR for exclusive business intelligence and research
Omnicom Media Group’s OMD has signed an exclusive agreement with Emerging Markets Intelligence and Research (EMIR) to provide brands with rich market insights and…
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October 29, 2016
Omnicom’s Hearts & Science comes to Dubai
Omnicom Media Group has launched Hearts & Science in the MENA region. Touted as a data-driven agency, Hearts & Science was launched in the…
