We are living through one of the most profound technological disruptions in human history. From AI-generated art and predictive algorithms to autonomous systems, technology…

Omnicom Media Group (OMG), the media services division of Omnicom (NYSE: OMC), is consolidating its influencer marketing capabilities in MENA under its dedicated influencer…

One image summarises the future that awaits marketing professionals: the fluffy pink, bulletproof hug vest. It’s a fictitious product that could answer the need…

Omnicom’s cultural intelligence and foresight consultancy sparks & honey has expanded into the Middle East with the opening of an office in Dubai.

By promoting Rita Boulos to General Manager and Raeif Hassan to Deputy General Manager, OMD Egypt’s CEO, Tarek Jaffar, has given the leading media…

Omnicom Media Group agency OMD Worldwide, has unveiled its new positioning: We Create What’s Next.

Seasoned and respected executive tasked with outpacing market growth.

OMD tops the ranking for new business in MENA.

The awards will be launched in the KSA in 2023 with more categories.

Middle East New Business Barometer FY 2021 reveals top media agency winners.

In a global first, Zain and OMD KSA partnered with Facebook to launch its in-stream topic-based targeting feature achieving 70% of in-stream ads watched…

OMD’s new report shares insights on how to navigate 2021.